Digital AMMO

Please describe your company and your position there.

We are a law firm practicing immigration law located in New York city. I am the office manager.

For what projects/services did your company hire Digital AMMO?

We had hired Digital AMMO to design and build our website. Digital Ammo also maintains our website, and assist us when-ever we like to add, or make changes to the website content or design.

What were your goals for this project?

Goal of this project was to create a professional presence on the internet along with useful company information that would help create a strong law practice.

How did you select this vendor?

Found Digital AMMO on google search, and ended up selecting them with their great reviews. Later speaking with them we realized this is the company we would like to work with. The whole team is very professional especially Olivia King. She is the best!

Describe the project and the services they provided in detail.

Website design, development and maintainance. They were very patient with us during the design process and they were very collaborative during the process. They were honestly interested to create a website for us that reflects our vision.

What was the team composition?

Olivia King was our go to person and she managed her team at every step of design and development.

Can you share any information that demonstrates the impact that this project has had on your business?

Digital AMMO did an outstanding job. Our website turned our amazing and who-ever visits the site is definitely impressed and that in-turn shows a positive professional opinion about our firm. so to Olivia and her team 2 thumbs up!!!!!

How was project management arranged and how effective was it?

Digital Ammo communication via email and call was on-time and professional. they took our project very seriously. Their turn-around time was very fast and we did not find any delays during the process.

What did you find most impressive about this company?

Their customer service and good nature stood out to us.

Are there any areas for improvement?

not that I can think of.

Introduce your business and what you do there.

I’m the VP of Marketing at a food purveyor. We own several restaurants and distribute steaks throughout the world.

What challenge were you trying to address with Digital AMMO?

We wanted assistance with branding, website design, and graphics. 

What was the scope of their involvement?

We gave them full control over the project. We discussed what we needed, but they designed everything from the wireframes to the site layout and UX/UI. They developed the site using WordPress. Their team also created some graphics and logos for us that they put on stationary, business cards, shipping labels, and packing materials. 

For the marketing aspect of the project, they manage our SEO strategy which includes a Google Ads campaign. 

What is the team composition?

I worked with a range of people from the company. My primary point of contact was the project manager and a partner, but I also interfaced with several designers and developers. 

How did you come to work with Digital AMMO?

I found them through Yelp and was very impressed with their design portfolio. 

How much have you invested with them?

We’ve spent about $90,000 so far. 

What is the status of this engagement?

Their SEO work is ongoing. We first contacted them in December 2018 and they finished the website in May or June of 2019. 

What evidence can you share that demonstrates the impact of the engagement? 

As a result of their work, we get a lot more business which is evidenced by the increase in site traffic. We get tons of compliments on our site. The design is far better than what we’ve gotten from previous vendors. 

How did Digital AMMO perform from a project management standpoint?

Their project management is flawless. Working with them was a breath of fresh air. They worked quickly but also delivered a functional product. 

What did you find most impressive about them?

Their design skills and talent make them stand out. They have a great reputation and the work speaks for itself. 

Are there any areas they could improve?

There’s none I can think of. 

Do you have any advice for potential customers?

You should hire them and be willing to invest in their services because you will reap the benefits.

Introduce your business and what you do there.

We are a video content production company for branded social media. We specialize in five to 60-second branded content with celebrities and influencers, and I’m the executive producer.

What challenge were you trying to address with Digital Ammo?

We needed a new website built.

What was the scope of their involvement?

They created the UI/UX and graphic elements of our site, as well as WordPress backend support. We had a previous built and they took a look through that to get ideas about how to communicate the same ideas while making it not look like a cookie-cutter site, and sort of making its functionalities more robust at the same time.

They selected all the color schemes and really developed the visuals in a way that we hadn’t been able to previously. They also designed content that would go on the website, and in that way really optimized the design of the site for the type of things that we were going to be hosting on it.

What is the team composition?

We primarily worked with Olivia (Account Manager, Digital Ammo) and Ian (CEO, Digital Ammo). Olivia was our point person, and I think she had a couple of WordPress designers working on it behind the scenes as well.

How did you come to work with Digital Ammo?

We had the same client as Digital Ammo, and we got to know each other through collaborating on that project. We became friendly, and they offered to help out with our website after that wrapped up.

What is the status of this engagement?

The project ran from August–September 2017.

What evidence can you share that demonstrates the impact of the engagement?

I don’t have any specific backend metrics, but the business has been doing a lot better thanks to the new website. We started getting compliments on it immediately after we launched, including from some pretty high-level CEOs in our industry who see a lot of these kinds of sites.

How did Digital Ammo perform from a project management standpoint?

They were great about managing the project. Their team always set clear expectations and would meet the deadlines that they set.

What did you find most impressive about them?

The most impressive thing to me was how involved the CEO was with the design and feedback on the project as we went along. He was very hands-on with the content as well, and I think a lot of web design agencies are really focused on how the site itself is performing but ignore what is going to be showcased on the site. That was one part of their approach that I think really paid off.

Are there any areas they could improve?

It would be cool to interface a little bit more directly with the developers, but I don’t know if that’s necessarily standard for the industry.

Do you have any advice for potential customers?

Don’t be afraid to go to them with loose ideas. Don’t feel like you have to approach them with exactly how you want your site to look and feel. They’re definitely a partner in the process, and you should use their services to make your ideas better.

Introduce your business and what you do there.

I’m the VP of marketing at Lantern Messaging. We package SMS texts and rout them to certain providers to be more cost-effective. Our company helps companies control costs when they use SMS technologies for logins or identification.

What challenge were you trying to address with Digital AMMO?

Digital AMMO was hired to help us better present complex information to prospective and existing clients via a new website, digital marketing campaign and back end interface. 

What was the scope of their involvement?

Their team provided comprehensive marketing, branding, web and interface design services. This included brochures, business cards, front end web design, back end web development, and UI/UX (user experience) design.  JavaScript, Java, Ruby on Rails and Wordpress were the main web technologies utilized.  

The website was designed to be functional for mobile and desktop. In addition to the beautiful aesthetic design, they constructed complex forms and integrated numerous third party APIs for our new website. On the backend, we had complex interactions between the companies we serve and by association, the end consumers. The whole flow of the user experience needed to be worked out because of the number of features necessary. This includes internal messaging systems, action logging, two-factor member authentication, SMS pathing and traffic routing systems. The UI/UX work was complex and it was critically important that even first time users could manage the traffic and groups of estimates. 

They also branded Lantern Messaging and created three sub-brands underneath that. In terms of print material, they provided custom layouts for around 18 different sets of marketing and information materials.

What is the team composition?

We had one point of contact, which was great. I met half a dozen of their staff in Chicago. I interacted with four or five of them on a regular basis but primarily spoke to the project manager. The CEO and partners of the company were also involved in the project.

How did you come to work with Digital AMMO?

I searched for firms on Google around bigger cities. We stumbled across them and they beat out the six different firms and freelancers we looked at.  

How much have you invested with them?

We’ve invested over $250,000. The projects all varied in size, however. The front- and backend of the website was initially $88,000–$90,000. We’ve been tacking things on because we’ve been so happy with their work.

What is the status of this engagement?

We engaged Digital Ammo around September of 2015 and are still pursuing projects with two of their sister companies.

What evidence can you share that demonstrates the impact of the engagement?

The product they created was efficient, nice to look at, and works perfectly. Compared to our old site, we experienced a 150% increase in incoming leads. There are no delays, no bugs, no snags. It was superb work; just incredible and beyond our wildest expectations. They successfully made our brand approachable and family-friendly.  I’ve worked with a number of agencies like this, and I’ve never been this impressed.

How did Digital AMMO perform from a project management standpoint?

It was seamless and smooth. They answered emails in less than 24 hours, no matter what the time. I’m not sure how a company that size is able to facilitate whatever I wanted, whenever I wanted. It was truly impressive. We used Basecamp and Trello to manage the project.

What did you find most impressive about them?

The quality of the work is their most distinguishable trait. Other providers over-promise the quality of the work, but it was the opposite with Digital AMMO. They were very modest, even though you could immediately tell the work was good.

Are there any areas they could improve?

Digital Ammo exceeded my expectations but if I was forced to come up with an area needing improvement it may be pricing. They weren’t outlandishly expensive but if there was a 5-10% overall reduction in pricing it would make their services more accessible to small and medium-sized business owners.

Do you have any advice for potential customers?

Hire them. The ROI on every product and service delivered has been unbelievable.

Introduce your business and what you do there.

I'm the owner of Autobody Unlimited, which is a body shop that’s been in business for over 34 years.

What challenge were you trying to address with Digital Ammo?

Our shop isn’t located in an industrial park or on a busy street, so it was important to make sure that any foot traffic came from customers who were walking in for specific reasons. That’s why I hired Digital Ammo to create our website. 

What was the scope of their involvement? 

Digital Ammo developed a custom website that would help people better understand who we are while also making us stand out from the competition. 

I’d originally given them samples of sites that I liked and didn’t like along with some of our existing assets. They then suggested changes for us to work through together before sending me a couple of different mockups.

On the backend, they created modules to request user information so that we’d have a better idea of why customers were coming in. Users can now read about our services, schedule appointments, and upload pictures of their problems so that we could assess them.

They’ve done a fair amount of marketing material for us, too. Because we service several dealerships, they created print collateral like pamphlets and business cards to pass out. I didn’t want to have a generic card, so they suggested custom sticker paper and other things.

What is the team composition? 

I have one contact overall but have worked with about three people throughout. When they were building our site, they’d sent out a team member to tour our facility and dig into who we were. That person took pictures of our crew to get a better idea of what distinguished us.

How did you come to work with Digital Ammo?

There are always cookie-cutter sites in my line of work, and I didn’t want that for mine. So, I looked at a lot of companies to find one that could really make a professional site. After shopping around, a contact referred me to Digital Ammo. I did my due diligence, really liked their work, and went with them.

How much have you invested with them?

With all of their marketing and development work, we’ve spent around $70,000. They aren’t the cheapest option, by far, but they offer good value for their work.

What is the status of this engagement?

We’ve worked together since 2011 on a couple of different things. Currently, we’re working on another project.

What evidence can you share that demonstrates the impact of the engagement?

I’m very happy with Digital Ammo’s work. After launching the site, we saw an almost immediate increase in our web traffic. It started at a 20% uptick and just kept going from there. 

In terms of user feedback, it’s pretty easy to use. There have been a couple of little changes that we’ve made, but it’s nice to see continuous improvement. A lot of industry peers have also asked about Digital Ammo, and I’ve recommended them to several people. 

How did Digital Ammo perform from a project management standpoint?

They’ve performed really well. The team comes through when they say they will. If there are any setbacks, they always inform me well ahead of time.

What did you find most impressive about them?

Digital Ammo takes the time to figure things out for themselves. Obviously, they didn’t know my business, so they initially asked a lot of questions to understand what would work for us. But they’d also dig in deep through our past content to learn what made us different from our competitors.

Are there any areas they could improve?

Just like my body shop, they aren’t the cheapest option. But their pricing is worth the level of service and quality output that they provide. 

Do you have any advice for potential customers?

Check around, do your due diligence, and understand that you get what you pay for. I paid a lot more, but I’m very happy with what I got.

Introduce your business and what you do there.

I'm the director of redevelopment at a real estate investment firm.

What challenge were you trying to address with Digital AMMO?

We were looking for a vendor to design a website for us and help us with branding. 

What was the scope of their involvement?

Digital AMMO designed our website and created a letterhead, business cards, and other branding materials. They gave us a template and we filled in the content, answering their questions.  We already had a good template for the investor deck, which we would pitch to our investors, so Digital AMMO helped us brand it.

What is the team composition? 

We had one main point of contact.

How did you come to work with Digital AMMO?

We posted the job on the forum and a few companies responded. We thought Digital AMMO would be the best fit for us.

How much have you invested with them?

We spent about $21,000.

What is the status of this engagement? 

We worked with Digital AMMO between August 2017–January 2018.

What evidence can you share that demonstrates the impact of the engagement? 

They met our needs. We're happy with the website and the feedback from users has been positive.

How did Digital AMMO perform from a project management standpoint? 

They're very flexible and easy to work with. If we were not happy with something, they were willing to work on it until we were satisfied. We mostly used Basecamp to keep the project on track. 

What did you find most impressive about them?

Their rates were reasonable and we liked their creative designs.

Are there any areas they could improve?

They were going through a transition when we started working with them. There were some communication issues at the beginning, but we worked through all the challenges. 

Do you have any advice for potential customers?

Have an idea of what you want and stay engaged. If you're not happy with something, they can definitely get it to the point where you're happy. 

Please describe your company and your position there.

The Accounting Collective provides tax and bookkeeping services to small businesses throughout the US. I am the CEO and founder.

For what projects/services did your company hire Digital AMMO?

I originally hired them to build a website for my company. They helped with custom branding, including logo design and color selection. The created business cards and now maintain my site for me on a monthly basis.

What were your goals for this project?

I wanted to establish an online presence for my business that went beyond a basic website. I wanted to elicit feelings of professionalism and connect with clients' needs and wants. I wanted it to feel inviting and not intimidating, as accounting is a subject-matter that most shy away from.

How did you select this vendor?

I found this vendor through a network of small business professionals. Olivia King reached out to me after I posted a need for web development. I immediately liked how responsive and helpful she was.

Describe the project and the services they provided in detail.

They did a custom website for my company including a whole branding package, with a logo and business cards. They maintain my website monthly.

What was the team composition?

I know there was a whole team of people that worked on my project but I only corresponded with one manager, Olivia King. This was super helpful to only have one point of contact.

Can you share any information that demonstrates the impact that this project has had on your business?

I love working with Digital Ammo, and the designs they put together are top-notch. They pay very close attention to detail, going above and beyond to make sure the client is happy with the end product.

How was project management arranged and how effective was it?

My project was very well managed by Olivia King. She was always responsive.

What did you find most impressive about this company?

The design and communication were great.

Are there any areas for improvement?

The timeline kept getting extended, but it was not a problem for me.

Introduce your business and what you do there.

I'm the CEO of Command The Web, a company that creates WordPress websites for solo training and small law firms. 

What challenge were you trying to address with Digital Ammo?

We were trying to move away from a service-based model to a more product-based model, so we engaged Digital Ammo to provide web design and development services that would allow us to reduce our lead time and be more competitively priced. 

What was the scope of their involvement?

Digital Ammo provides design and development services for WordPress websites, as well as the development of our e-commerce platform built on Ruby on Rails. They've built in complex shopping cart features on our platform that allow customers to create several line items and either one-time or recurring payment options. They use technologies like Adobe Creative Suite for design and HTML, CSS, JavaScript, PHP, Ruby on Rails, WordPress, and Django for development. 

What is the team composition? 

I mostly communicate directly with the CEO and a project manager, who relays the information back to the rest of the team as needed. 

How did you come to work with Digital Ammo?

I'd worked with Digital Ammo as a subcontractor in the past, so I was familiar with their internal operations and impressed by their attention to detail when it came to design and development work. I haven't found another firm capable of doing a better job–they really go out of their way for their clients. 

How much have you invested with them?

We've invested around $700,000 thus far.

What is the status of this engagement?

We've been working with them since October 2017.

What evidence can you share that demonstrates the impact of the engagement?

Their designs are gorgeous and their backend work is very thorough. Everything they've built for us has been outstanding. Their use of JavaScript libraries to make our page intro animations sleek gives our websites a high-end feel. They create products above and beyond what's typically seen in the industry we cater to.

How did Digital Ammo perform from a project management standpoint?

Dealing with one main point of contact streamlines the project management process. Their team is well structured so that each person is focused on one main specialty and very strong in that area. We mostly communicate through phone and email but also track projects in Basecamp. 

What did you find most impressive about them?

They're a small, family-owned studio with an incredibly strong team. Their knowledge and skillset across different facets of web development set them apart.

They've also been great about listening to our ideas while providing feedback where they can help improve product outcomes. 

Are there any areas they could improve?

No. We've been completely impressed by them thus far. 

Do you have any advice for potential customers?

They're the experts, so keep an open mind to their input where it could help improve outcomes.

Introduce your business and what you do there.

I’m the marketing manager at Centerstone Executive Search & Consulting. We’re a national, retained executive search firm. We place C-suite executives and provide consulting services including such as coaching and executive assessment.

What challenge were you trying to address with Digital Ammo?

Last year, we opened a new industry vertical. Our website wasn’t supportive of our new growth strategy because our core client group had been in the consumer space. We needed a new partner to rebrand and redesign our website.

What was the scope of their involvement?

Digital AMMO created our new website from scratch. We created a project schedule to meet our needs to get the site up and running quickly, which their team supported with creative solutions. Our team provided a general architecture with requirements for the site, which remained similar to the previous version of the platform. In terms of layout, Digital AMMO developed the entire website. The team exceeded our main objectives for the platform: easy navigation and contemporary design.

What is the team composition?

Our main point of contact has been Olivia (Project Manager, Digital AMMO), but they’ve had various team members working on the project.

How did you come to work with Digital AMMO?

Our team found them through a WeWork community forum as several of our associates have WeWork spaces. After talking with them, we just knew; we had a good initial feeling on the call. Based on the thoroughness of the proposal and how quickly their team could get the website turned around, we decided to collaborate with Digital AMMO.

What is the status of this engagement?

We began our collaboration in June 2018, and it’s ongoing.

What evidence can you share that demonstrates the impact of the engagement?

We see them as a long-term partner. While they’ve helped us with these initial projects, we imagine we’ll be keeping them close for several years. If we identify new needs or fixes for the site, we’ll be going back to them.

How did Digital AMMO perform from a project management standpoint?

We’ve mainly communicated by email, but also have frequent phone calls. We’ve used basecamp, which has been useful for tracking the project. Their team was quick to develop the initial concept and has been quick to turn around products when we’ve provided feedback. Digital AMMO has managed a collaborative process.

What did you find most impressive about them?

Their openness to collaboration distinguishes them from competitors. At the beginning of the collaboration, we had a call during which they asked many questions to garner a thorough understanding of our business. They also had us answer questions beforehand. Rather than just knowing the industry, their team got to know our company. This allowed our website and brand to feel like a natural extension of who we are. We’ve found it tricky to find companies that can get up to speed and click with us, but Digital AMMO was able to do that.

Are there any areas they could improve?

Honestly, it’s been such a refreshing process to be able to work with Digital AMMO. There were a couple of aspects we wanted to adjust on the website, which we sent to Olivia who got them turned around rapidly. We’ve been pleased with everything they’ve done.

Do you have any advice for potential customers?

Be open and receptive to their ideas. Give them as much independence as possible in the beginning, then narrow ideas to become more specific towards the final product. Don’t put too many limitations on them.

Please describe your company and your position there.

I am the president of San Diego Rain Gutters. We are a small company located in San Diego, California that has been in business for 42 years. We manufacture and install one piece, seamless rain gutters systems for residential and commercial buildings.

For what projects/services did your company hire Digital Ammo?

We hired Digital Ammo to evaluate and redesign our tired, unattractive web page. We also asked them to incorporate a reliable form filling page for those customers who wanted more information or an estimate for replacing their rain gutters.

What were your goals for this project?

To present our selves to our potential customers as a qualified, professional and reliable Home Improvement company that they can trust to do quality work. To make it convenient for them to research rain gutters and find answers to their questions. Having been satisfied with what they found, they could easily request more information, have a question answered or have an estimate scheduled at their home. Naturally, we wanted this design to produce more leads.

How did you select this vendor?

After seeing several examples of websites they designed and comparing them to other websites offered by different companies, it was an easy decision to make. They were heads above their competition in eye catching design, ease of navigation, and logic of the layout.

Describe the project in detail.

I notified Ms. Olivia King who I communicated with often during the different phases of the project. For the most part, I gave their designers free rein to come up with what they thought would work. I've learned from past experience to let professionals be professional. After just a few changes we had an excellent website. Before publication, I would call Ms. King with a request. It was always met with a cheerful tone and we would discuss it. If she thought it had merit, it went immediately into the design. Really, it was a pleasure to work with her.

What was the team composition?

I was not made aware of the team members. I was extremely busy during the time of the design and I checked in with Olivia once a day to find out the progress and to see if there were any questions that needed to be answered. I liked working with just one person.

Can you share any outcomes from the project that demonstrate progress or success?

Many, many people who have called and who have contracted with us has let us know that it was because of the website that they went with us. they liked how professional it made us look, the information it provided, and the feedback they wanted to see. We've seen a remarkable uptick in our sales because of the new design.

How effective was the workflow between your team and theirs?

Excellent. I could not have been happier.

What did you find most impressive about this company?

I was very impressed with their knowledge, integrity, and willingness to go the extra mile for their clients. Ms. King is genuinely interested in producing the best product possible and her work ethic shows in her final product. I'm just very impressed with this company.

Are there any areas for improvement?

For a young company, I think they are doing an excellent job. Being as satisfied as I am, I don't see anywhere there can be an improvement, although I'm sure there are some places to improve. There always are. If they keep doing things the way they are doing and keep striving for perfection, I see a very bright future for them.