ASU was contracted by AGFE (Abdulla Al Ghurair Foundation for Education) to create an online university and career-readiness program called the Young Thinkers Program to help Emirati and Arabic youth achieve future success. ASU partnered with Devetry to build the online platform and iOS/Android apps for the Young Thinkers Program.
Exploring AGFE’s needs, Devetry determined that an engaging student dashboard would need…
to be created for the program to encourage students to explore their career interests and prepare for university.
The platform needed to align with the AGFE brand while also leveraging a look and feel specific to the Young Thinkers Program. The final design had to be easy to navigate, engaging for students every step of the way, and seamlessly transition between English and Arabic. Devetry worked with ASU and AGFE to ensure these design needs were successfully executed upon.
Devetry lead the development process with ASU, ensuring it ran smoothly for all parties involved to deliver on the key platform features.
In preparation for the larger public launch in October, 2018, Devetry executed a soft launch of the platform that engaged over 900 students. In addition, a simplified version of the iOS and Android apps, which only included the career exploration game, was launched to drive excitement and engagement.