We build videos that drive results
CRFT is a design-driven company and animation studio.
Our videos are crafted with your brands' unique identity in mind, and we tailor your message to engage with your target audience on a personal level. We also pride ourselves on providing our clients with the industry's highest level of quality and production standards.
Our services:
- Animated explainer video
- Whiteboard video
- Tutorial video
- 3D animation
- 3D modeling & visualization
- Commercial & product video
- Live action video
Contact us to get a quote.

headquarters
other locations
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Hunter Street East g100Hamilton, ON l8n 3w1Canada
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49 Station RdPolegate BN26 6EAUnited Kingdom
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Focus
Portfolio
Visa, Liebherr, Grohe, Ebay, Deloitte, Team Viewer, Slack, Yandex, Lays, Toyota, Rinnai, Reina, Renault, Microsoft, Apple, Beyond.

Motion Graphics - The Seat Shop
Motion graphics for The Seat Shop. They provide brand-new replacement parts that will have your seats looking and feeling new again, just like the day you drove your truck away from the dealership. The Seat Shop is made of a strong group of professionals with years of industry experience.

Explainer video - Violett
Explainer video for Violett. Violett is creating safer spaces to breathe where we live, work, and learn.

AKHAN Semiconductor - Explainer video
Explainer video for Semiconductor company

Isomteric explainer video - OHI
Explainer video for Ohi

2d explainer video - YDragon
2d explainer video - YDragon. A cross-chain platform that delivers multiple sources of income.

Animation - Cal.net
Animation for Cal.net

3D explainer video | SHIFT
Tutorial video for a digital platform for individual metal parts.
Shift offers a digital platform for suppliers and buyers of individually manufactured metal parts. With help from machine learning, the complex process of CNC (computerized numerical control) part distribution should soon become completely automated.

Liebherr - 3D Video
LIPOS®- Liebherr Positioning System for deep foundation machines. Accurate positioning and precise execution of piling or drilling processes are crucial for the success of deep foundation machinery.
We've created this 3D animation for LIPOS, featuring smart solutions for foundation machines.

Isometric explainer - Provenomics
Isometric explainer video about The Provenance Chain™ Network

PTP inc - Animated Explainer Video
This project is a joint explainer video for Apple and PTP. Showcasing their many years of partnership developing and improving the customer experience. The video focuses on PTP’s voice experience solution and how it helps Apple deliver the best most reliable customer support.

Uptrader Explainer Video
UpTrader is a team with over 10 years of experience in fintech that helps create and upscale brokerage businesses with software and flexible customization of the most popular trading platforms.
UpTrader can meet all demands of a Forex company: from creating a broker from scratch to getting more clients and optimizing the business processes.
UpTrader offers comprehensive solutions for conquering the financial markets.

Loyalty Link by VISA Explainer Video
Utilize the world’s largest retail electronic payments network to reach new customers, drive loyalty, increase sales, and strengthen your marketing efforts. We have given the challenge to create an Explainer Video for VISA which is easy to understand and yet authentic.

Explainer video for East Carolina University
Explainer video for East Carolina University

2D Explainer Video - TAMS
TAMS™ (Task and Area Management System) provides an intuitive and visual way to plan and schedule airspace and base safety assurance.
Maximise the utilisation of shared assets and environments within contested airspace, base support areas and organisations.
Watch the video to see how it’s done.

Yandex Animated Explainer Video
Animated explainer video for Yandex. We established a partnership with Yandex and created this animated video for their website and social media. Video displays the problem their product solves and briefly shows how the extension works.

NicHit - Promo Video
Nic-Hit offers nicotine replacement solutions, designed to help you break free from tobacco addiction.

Explainer video -TalentPredix
Explainer video about powerful 3-D assessment approach multiplies the predictive power and performance outcomes for employers.

Kabbi - promo video
Deutschland's leading minicab & airport taxi app offering passengers surprisingly cheap airport rides much cheaper than Uber, Lyft, DiDi. Our team created an animated promotional video for their website and social media.

Explainer video - Forward Water Technologies
Forward Water Technologies Inc. is revolutionizing the remediation of wastewater by breaking the water-energy paradigm and recover water that is permanently lost today.

West Retail 3D Video
Whether you are looking to purchase a small retail space for a restaurant or large parcel of land to build a new community, West Retail is here for your needs.
CRFT Video produced 3D Animation for West Retail.

Explainer Video - Path
Path offers a revolutionary solution to ensure the security, uptime and longevity of your investments by offering cutting-edge analytics, monitoring and mitigation solutions.

O-Valet Software Explainer Video
O-Valet's valet parking app allows you to fully digitize your valet business using ticketless or traditional tickets. This means advanced revenue control (including gate arms entry and exit control, custom rates, and lost revenue reports), employee performance, and more. It also means a seamless customer experience from vehicle delivery to retrieval.

ITM Explainer Video
ITM is a token for payments, privacy, and reputation across the adult industry. The primary purpose of our animation was to demonstrate how ITM token works.

TeamViewer Explainer Video
TeamViewer, is an all-in-one solution for remote support, remote access, and online meetings. We have partnered with them to create multiple videos to convey their platform and services.

Reina - commercial ads
CRFT Video produced the 2D animation for Reina. The main aim of this promo video is to show the product in a funny way. We tried to make the promo video bright, understandable, and attractive for а wide target audience.

MIX.RENT Explainer Video
Mix.Rent is a blockchain-enabled vehicle rental service that allows travelers to find means of transport and pay with cryptocurrencies. Our aim was to create an explainer video, to show how this service works, which benefits you will have, and how to use

Fobos 3D Promo Video
Promo video for Fobos, developer of electric kick-scooters. Your marketing strategy, based on video content is a big step to increasing your sales

Endetec Whiteboard Video
Check out the whiteboard animation for Endetec. Endetec, the Global Sensor Platform, is dedicated to delivering sustainable 'Safe Water Integrity' with an.

Rinnai 3D Animation
CRFT Video provided this 3D boiler presentation for Rinnai, clearly explaining how the boiler works with the power of 3D animation. Rinnai: #1 Selling Tankless Water Heater on the Globe.

Motion graphics - TransitNet
Motion graphics - TransitNet
TransitNet provides tools to verify the rightful ownership of cryptographic assets.
Reviews
the project
Explainer Video for IT Consulting Firm
"We had very clear expectations on the type of product we would receive from them."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
We help small and medium-sized businesses scale Sales and Business Development teams and help business to grow. We are driven each day to help our customers unlock the power of their Salesforce platforms through Development and Implementation. I'm the Marketing Director.
For what projects/services did your company hire CRFT Video, and what were your goals?
Tell our story in a clear, concise, and compelling way. We wanted to create something visually unique, engaging, and emotional.
How did you select this vendor and what were the deciding factors?
I spent couple of weeks doing research and contacting potential vendors. They were quick to respond to my questions and gave me the answers I was looking for.
Describe the video(s) and the process in detail, including the project steps and all stages of production.
CRFT Video did an excellent job of getting to know our business, through interviews and background research. They then created the script and storyboard which I approved. We then worked on script and storyboard together, with several iterations of changes.
Who did you work with and what was the feedback process like?
They had a single project manager assigned to our work, and he was excellent at managing week-to-week communication with me, and coordinating multiple rounds of feedback through the process.
Can you share any outcomes from the project that demonstrate progress or success?
In the end we were super happy with the work and the relationship with CRFT Video.
Describe their project management style, including communication tools and timeliness.
The project manager was easy to communicate with and provided frequent/on-time updates. We mostly chatted via email and Slack.
What did you find most impressive or unique about this company?
They are excellent communicators. We had very clear expectations on the type of product we would receive from them.
Are there any areas for improvement or something they could have done differently?
None.
the project
Explainer Video for Financial Startup
"They're smart, creative, and fun to be around."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Chinchy is an all-in-one checking and investing account that puts your money to work for you. Chinchy is the ideal solution for people who leave too much money sitting idle in their checking account, earning no returns. Chinchy tailor recommends a portfolio mix that matches your unique profile, enabling you to earn market returns. I'm the Marketing Manager.
For what projects/services did your company hire CRFT Video, and what were your goals?
We reached out to CRFT Video to develop an animated explainer video that could show the value of our product and the problems that it solves without the need for a demonstration.
How did you select this vendor and what were the deciding factors?
We looked at a number of other services and decided CRFT Video was the best fit because of customizability, turn around time, and overall cost.
Describe the video(s) and the process in detail, including the project steps and all stages of production.
CRFT Video guided us to establish a comprehensive Creative & Content Brief, which helped them quickly get to know us and formed the basis for the script, visual direction, etc. The final product is a video that is embedded in email campaigns, and on social media.
Who did you work with and what was the feedback process like?
We had few meetings about what we wanted so a proper quotation can be made. After that, we started to work on the scenario, ideas were submitted and we provided our comments. Once the scenario and the scene were selected, we had the video shoot. Week after we received the first shoot and first version that we amended to our needs.
They communicated everything efficiently via email and WeTransfer, with only 1 or 2 phone calls.
Can you share any outcomes from the project that demonstrate progress or success?
We have already had fantastic feedback on the visuals from current and prospective clients.
Describe their project management style, including communication tools and timeliness.
CRFT Video communicated with me via email, as per my request, and always replied in timely. They used Boords to share storyboard and illustration production and receive feedback.
What did you find most impressive or unique about this company?
They truly cared about our project. We felt that they were just as enthusiastic about the work as we were, which made the process feel very collaborative and inspirational.
Are there any areas for improvement or something they could have done differently?
They're smart, creative, and fun to be around.
the project
Animated Explainer Video for Customer Loyalty Platform
"We were impressed with the customer service — they made sure we were happy with the animations and designs."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Qwist enables any business to instantly, cost effectively and seamlessly launch powerful customer loyalty experiences to grow sales and increase revenue. I'm the CMO at Qwist.
For what projects/services did your company hire CRFT Video, and what were your goals?
We hired CRFT Video to produce an explainer video that outlines our brand proposition to our target customers.
How did you select this vendor and what were the deciding factors?
We assessed a number of suppliers through Clutch, and found CRFT Video to be the best value for cost. Their experience and portfolio gave us confidence that the output would be excellent.
Describe the video(s) and the process in detail, including the project steps and all stages of production.
We explained our concept to their team, and then they came up with a script. The idea was to make a one-minute video with eye-catching animation. We approved the storyboard, and the team started the production process. It took about three weeks to complete the whole project.
Who did you work with and what was the feedback process like?
We provided email feedback and communication was straightforward with no issues. CRFT Video were able to interpret our needs without extensive calls or emails.
Can you share any outcomes from the project that demonstrate progress or success?
My entire team was blown away by the results. No negative feedback for once.
Describe their project management style, including communication tools and timeliness.
It was pretty smooth and consistent. The team was always there to answer any of our questions and to show the intermediate results. The project was completed before the deadline.
What did you find most impressive or unique about this company?
We were impressed with the customer service — they made sure we were happy with the animations and designs. They listened to our wishes and concerns, always able to respond with a realistic idea of what was achievable.
Are there any areas for improvement or something they could have done differently?
They were a great partner, so we hope to stay in touch and use their services again in the future.
the project
Animated Explainer Video for Software Company
"They were easy to work and communicate with."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I'm the business development manager for software platform. Our software tools gather and organize primary data from each step of your value chain, so that you can understand and improve your impact.
For what projects/services did your company hire CRFT Video, and what were your goals?
I just needed one product video about our tool. We wanted the video to explain how to use the platform while simultaneously highlighting its benefits/features.
How did you select this vendor and what were the deciding factors?
We selected CRFT Video on the basis of the past projects and skill parameters that were needed for our projects.
Describe the video(s) and the process in detail, including the project steps and all stages of production.
We started with a script and made modifications based on CRFT Video's suggestions. shortly after we were provided a storyboard, voiceover and ultimately a first cut to our video.
Who did you work with and what was the feedback process like?
We worked with the project manager - Paul , screenwriter - Igor who did an amazing job for us. The feedback process was seamless and effective.
Can you share any outcomes from the project that demonstrate progress or success?
They shared the first cut very promptly before the due date. Then the feedback process was very smooth. We have received various feedback, people are very satisfied.
Describe their project management style, including communication tools and timeliness.
Great communication, very prompt in answering questions. They were easy to work and communicate with.
What did you find most impressive or unique about this company?
Friendly - fast - approachable.
Are there any areas for improvement or something they could have done differently?
None.
the project
Brand Awareness Videos for Semiconductor Company
"We were impressed with their creativity and, prompt and clear communication."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Tech Semi is pioneering the development of its broadly patented bi-directional power switches, creating highly efficient and ecofriendly energy control solutions for electric vehicle, electric vehicle charging, renewable energy, energy storage, UPS / data center and other industrial and military applications. I am personally the CMO.
For what projects/services did your company hire CRFT Video, and what were your goals?
We needed to get the word out about our business.
How did you select this vendor and what were the deciding factors?
They were recommended to me by a colleague who I knew from our sister company.
Describe the video(s) and the process in detail, including the project steps and all stages of production.
The team produced the script as well as the creative aspect of the project - came up with a storyboard board and visual description of the future video. The production overall went very smoothly due to constant communication. CRFT Video then generated the final product we required from their team, which was a series of brand awareness videos for our ongoing campaign.
Who did you work with and what was the feedback process like?
I worked with an account manager, a project manager, a screenwriter and a head of production.
Can you share any outcomes from the project that demonstrate progress or success?
We have received various feedback, the people are very satisfied. Since it is an awareness rather than a sale, no ROI can be calculated.
Describe their project management style, including communication tools and timeliness.
The team replies fast and works in an organized manner, and they have a lot of talented animators, illustrators.
What did you find most impressive or unique about this company?
We were impressed with their creativity and prompt and clear communication.
Are there any areas for improvement or something they could have done differently?
I thought CRFT Video did an amazing job.
the project
Video Production for Property Investment Firm
"CRFT Video is really good at communicating, responding, and handling feedback."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
At Propertly, our mission is to provide you with clear, cohesive and consolidated guidance that is aligned to your specific goals. We help our clients to locate investment opportunities with significant growth potential. I'm the Marketing Executive.
For what projects/services did your company hire CRFT Video, and what were your goals?
We needed a video series about our company, services, educational videos and to be processed in Australia, so we hired CRFT Video.
How did you select this vendor and what were the deciding factors?
We saw their reviews on Clutch and reached out to them. In addition to that, they were friendly during the initial discussions, so we decided to go with them.
Describe the video(s) and the process in detail, including the project steps and all stages of production.
CRFT Video was very proactive. They were solid in the beginning, laying out how they wanted to communicate with us and asking what our preferences were. We set up weekly progress meetings and got weekly updates with metrics once we rolled out the campaigns. It was exactly what we wanted: timely, relevant, and applicable to what we were trying to do.
Who did you work with and what was the feedback process like?
Worked with Paul, and his team of project managers, screen writers, video producers, animators, and editors.
Can you share any outcomes from the project that demonstrate progress or success?
We just launched our campaign, so there’s no quantitative KPI to share yet. However, I could confirm that CRFT Video did an impressive job in generating a brand awareness video that mirrored our company’s mission and vision.
Describe their project management style, including communication tools and timeliness.
Effective communication through zoom meetings, phone calls, and email. As far as communication, we only had a couple of introductory calls and a closing call. After that, we communicated exclusively through email — we had email conversations for months and multiple emails every week.
What did you find most impressive or unique about this company?
CRFT Video is really good at communicating, responding, and handling feedback. Also their design work was very impressive and they know how to make an exciting video.
Are there any areas for improvement or something they could have done differently?
Nothing to recommend here, it was a great experience.
the project
Explainer Video for Community Member Network
"Their service, and willingness to perfect the designs and animations until their clients are happy was impressive."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
CardCatch provides its exclusive community of over 30,000 business executives with premier benefits across travel, lifestyle, and business brand. I'm the Chief Marketing Officer at CardCatch.
For what projects/services did your company hire CRFT Video, and what were your goals?
We wanted to transmit our message in the clearest and most efficient way through a video.
How did you select this vendor and what were the deciding factors?
Looked them up online and compared them to other popular video making companies.
Describe the video(s) and the process in detail, including the project steps and all stages of production.
After signing the contract with them we worked in depth with their video production team over one month. They work in a step by step process each step having an approval process. CRFT Video created a script, storyboard, draft animation, and final cut and solicited our input at every step.
Who did you work with and what was the feedback process like?
I communicated with CRFT's production managers Paul and Igor who led the creation process. Both extremely knowledgeable and talented.
Can you share any outcomes from the project that demonstrate progress or success?
Our existing and prospective clients, partners, and employees love the video. People quickly understand what we offer, what we're about, and how we are different from our competition. Everyone I have sent this to - appreciates the quality and the emotion behind the content.
Describe their project management style, including communication tools and timeliness.
All communication after an initial phone screen was done via a chat platform. The project manager was on top of every detail and guided us through every step of the process, including reminding us of upcoming deadlines and needs.
What did you find most impressive or unique about this company?
Their service, and willingness to perfect the designs and animations until their clients are happy was impressive.
Are there any areas for improvement or something they could have done differently?
None.
the project
Video Production for Investment Firm
"Overall, they’re a reliable team with amazing personalities."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Growth Fund provides capital to strongly performing businesses for founder succession planning, organic and acquisitive expansion, and public-to-private transactions. I'm the Head of Business Operations.
For what projects/services did your company hire CRFT Video, and what were your goals?
We needed help creating a user testimonial video that will help customers understand the value of our program through real stories.
How did you select this vendor and what were the deciding factors?
I found them online while searching for a video production and animation team.
Describe the video(s) and the process in detail, including the project steps and all stages of production.
CRFT Video took four of our users and created a user testimonial video based on their stories. We had a brainstorming session with screen writer and Art Director. They filmed, flew over to meet the users, and created a 90-second video for our website, social platforms.
Who did you work with and what was the feedback process like?
They’re great. They do everything that they promise. They manage the project perfectly. We communicate via Slack, Zoom, email. We gave feedback via InVision, discussed if something wasn't unclear and continued to the next milestone.
Can you share any outcomes from the project that demonstrate progress or success?
The quality is amazing, and I would highly recommend working with them on any video production project.
Describe their project management style, including communication tools and timeliness.
Our Project Manager was super friendly, easy to work with and kept us informed all throughout the project. We used Google Docs, Slack, Zoom and email.
What did you find most impressive or unique about this company?
CRFT Video had a high level of professionalism, and their experience was amazing. They were straightforward and clear about what they could do and in what time frame. Overall, they’re a reliable team with amazing personalities.
Are there any areas for improvement or something they could have done differently?
No.
the project
3D Video Production for Engineering Firm
"Their team had been very nice and accommodating."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the Marketing Director at Agon Engineering. We are a leading firm providing design and consulting services to the New York City construction industry.
For what projects/services did your company hire CRFT Video, and what were your goals?
We hired CRFT Video to support us with the production of a 3D visualization. The main goal is that we wanted to create a dynamic, visual representation of a new project release.
How did you select this vendor and what were the deciding factors?
CRFT Video scored best in terms of portfolio and responsiveness.
Describe the video(s) and the process in detail, including the project steps and all stages of production.
The entire process was very detailed and well documented. We received weekly emails to check-in and provide an overview of where the project stood throughout the process. To start, we had an initial discovery meeting with Paul and the team. We provided them with the 3d models so they could get started. In addition, we provided them with real videos and photos so they could get an idea of the product.We then went through a few rounds of edits before finalizing everything. It was a detailed, quick, and thorough process that kept us well informed and included throughout.
Who did you work with and what was the feedback process like?
We worked with Paul, Project Manager; Brian, Account Manager; Marat, Production; Igor, Production. The feedback process was continuous and immediate. I received weekly updates at the beginning of each week outside of regular communications.
Can you share any outcomes from the project that demonstrate progress or success?
We don’t have any metrics yet. I can say that the client has been giving positive feedback and is satisfied with the video.
Describe their project management style, including communication tools and timeliness.
Very easy to communicate with, providing frequent and short updates. If there was something they needed to change, edit or add, we were informed straight away. We completed this almost completely through email, which was great.
What did you find most impressive or unique about this company?
Their team had been very nice and accommodating. Besides we could almost keep the very tight time frame. They did exactly what we asked them to do.
Are there any areas for improvement or something they could have done differently?
I don’t think there’s anything they can improve on.
the project
Explainer Video for Staffing Company
"Their communication, clear expectations, and speedy response times were amazing."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
HonorStaff was created to meet the unique staffing challenges facing companies with accounting, financial and bookkeeping positions. I'm the VP of Marketing.
For what projects/services did your company hire CRFT Video, and what were your goals?
We hired CRFT Video to create a video that explained our product.
How did you select this vendor and what were the deciding factors?
I interviewed three different vendors, and at the meeting with CRFT that made me decide to use their services over the other vendors. They made the most compelling and clear offer and had a really competitive price.
Describe the video(s) and the process in detail, including the project steps and all stages of production.
We had a meeting with the project manager - Paul and the script writer - Victoria, where we gave our initial idea of what the outcome should be. Based on that, they came back with initial suggestions, ideas and guided us through the process. They set up timelines/milestones and expectations also towards us for them to deliver the project on time.
Who did you work with and what was the feedback process like?
We were kept on track for every milestone. We gave feedback via Slack, discussed if something was not 100% clear and continued to the next milestone. We always felt perfectly guided.
Can you share any outcomes from the project that demonstrate progress or success?
Excellent video delivered on time!
Describe their project management style, including communication tools and timeliness.
It's been great and super transparent. We used Slack, Trello, Boards, Google Doc. for this project. I'm aware of where they are at in the process every step of the way.
What did you find most impressive or unique about this company?
Their communication, clear expectations, and speedy response times were amazing.
Are there any areas for improvement or something they could have done differently?
Nope, it was fantastic and I look forward to using them again!
The client was happy with CRFT Video's work. They were easy to communicate with, thanks to their frequent and on-time updates that were mostly held on email and Slack. Moreover, the client described having clear expectations of what type of product they would receive.