a brand storytelling agency

We create brand stories for Professional Services Firms, Technology Companies, Manufacturers and Businesses Like Yours.

 
$10,000+
 
$150 - $199 / hr
 
2 - 9
 Founded
2005
Show all +
Huntington, NY
headquarters
  • 82 Main Street Suite 300
    Huntington, NY 11743
    United States

Portfolio

Key clients: 

Logicalis US Island Tech Services (ITS) Edgewise Energy MTM Technologies HIA-LI, Converged Technology Group

Branding & Logo Development Image

Branding & Logo Development

We developed a new name, logo and brand identity for this Clean Energy Contractor, including this strong and clean logo.

  • Brand strategy
  • Naming
  • Corporate brand identity
  • Logo development
  • Brand style guide development
Branding & Logo Development Image

Branding & Logo Development

We developed this striking logo for a client that serves the first-responder community (see client review).

  • Corporate brand identity
  • Logo development
  • Brand style guide development
Media Relations; Cover Story Image

Media Relations; Cover Story

We successfully pitched and obtained a cover story for our client in a prestigious industry magazine.

  • Public relations
  • Media relations
  • Media strategy
Media Relations Image

Media Relations

We successfully pitched and obtained news coverage for our client's business expansion.

  • Public relations
  • Media relations
  • Media strategy
Story Leadership Marketing Image

Story Leadership Marketing

We developed a series of articles to demonstrate the client's Story Leadership Marketing. These articles were placed as local business publication op/eds and turned into successful presentations.

  • content marketing
  • thought leadership marketing
  • public relations
  • media relations
Examples of Our Work Image

Examples of Our Work

Examples of our branding & content marketing work

Reviews

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Marketing Services for Technology Solutions Company

“Communication Strategy Group always plans several weeks in advance and has content prepared long before it’s due.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Oct. 2019 - Ongoing
Project summary: 

Communication Strategy Group provides outsourced marketing and communications services for a technology solutions company. They refine pre-developed content and run the partner's campaigns and podcast platform.

The Reviewer
 
201-500 Employees
 
Purchase, New York
Gregory Turner
Chief Revenue Officer, MTM Technologies
 
Verified
The Review
Feedback summary: 

The partner has seen an increase in the number of opened emails and clicks. Communication Strategy Group has helped resolve and improve many former issues and overall content has been excellent.  Productivity and organizational skills complement their project management style.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the chief revenue officer of a value-added reseller of technology. We provide technology services for both project and managed outsourcing.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Communication Strategy Group?

Essentially, we had some changes in organization and were in search of additional marketing and communications services. Our team had tried using an internal employee to handle that role but found it to be challenging for just one person. We contacted Communication Strategy Group to see if they could provide an outsourcing marketing communications role for us.

SOLUTION

What was the scope of their involvement?

Communication Strategy Group handles the outsourced marketing and communications services for our partner channels. For example, as a value-added reseller, we have a gold partnership with Cisco. We handle Cisco’s publications, mailings, and podcasts all in an effort to generate interest for their products and services. Communication Strategy Group comes into play because they provide the business solutions in our collaboration with Cisco.

Their team refines the content we develop and create. This includes campaigns to communicate messages to our new and existing clients. Communication Strategy Group also set up our podcast platform. We invite and interview experts in the fields that we’re interested in to discuss and deliver lecture sessions. Communication Strategy Group then uploads the episodes to a number of podcast hosting platforms.

What is the team composition?

Arthur (Principal and Chief Brandteller) is my main contact. He engages a number of others, probably about 2–3 people, depending on the campaign.

How did you come to work with Communication Strategy Group?

Their team was recommended to us through one of our partners. I reached out to Communication Strategy Group and asked if they could provide a retainer on-demand partnership to help us with various projects. They were very happy to engage.

How much have you invested with them?

We invest between $6,500–$7,000 a month.

What is the status of this engagement?

Our ongoing partnership began in October 2019.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Rebrand & Content Management for IT Company

"They take our concepts and turn them into the exact message we’re trying to convey."

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Sept. 2017 - Ongoing
Project summary: 

Communication Strategy Group provides ongoing branding support. They created a brand image and logo. Their team supports monthly digital marketing campaigns and also developed a WordPress website.

The Reviewer
 
11- 50 Employees
 
Ronkonkoma, New York
Robert Gronenthal
Owner, Island Tech Services
 
Verified
The Review
Feedback summary: 

The efforts have fulfilled expectations, and the new brand image satisfies the client. The support from Communication Strategy Group has led to more efficient sales efforts. Their speed, creativity, and dedication make them a valuable asset in the multiyear engagement. 

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Island Tech Services.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Communication Strategy Group?

We hired Communication Strategy Group to help us put together a story for our brand through content. This expanded to both our web and social media presence as well as email marketing campaigns we do.

SOLUTION

What was the scope of their involvement?

To start the process, Communication Strategy Group listened to our explanations about the company’s history, customer base, and products. Based on this, they created a brand that encompasses everything our company is working toward. They produced three models for us based on our company’s different pillars. Since then, they’ve also created our WordPress website, implemented a new logo, and delivered a full branding package.

They handle our daily communication on social media and marketing campaigns. Every month, we collaborate on finding a topic to target through these efforts. From there, the team will develop an email marketing campaign, a relevant, researched blog, and make any website updates necessary. They also handle the news releases whenever we have big company news, such as mergers, acquisitions, product launches, and more. 

What is the team composition?

Arthur (Principal & Chief Brandteller, Communication Strategy Group) and Mike (Creative Director & Partner, Communication Strategy Group) are our main points of contact. 

How did you come to work with Communication Strategy Group?

I found Communication Strategy Group through a mutual customer of ours. After I talked about our challenges, they introduced us to Arthur and Mike. 

How much have you invested with them?

We spend $60,000 annually on their services.

What is the status of this engagement?

The project began in September 2017 and we have an ongoing relationship.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Over the last few years, we’ve been expanding across the country and their services make it easier for us to maximize our remote sales team’s efforts. Additionally, they created a strong, new brand for us and we’re able to quickly go to the market with our products. 

How did Communication Strategy Group perform from a project management standpoint?

They’re a very responsive team. Our team appreciates how they keep us on track. We’ll have weekly conference calls, they’ll set up a timetable for the deliverables, and keep us updated throughout the month on their progress. They are actively engaged with our sales team and support their remote efforts, too.

What did you find most impressive about them?

I love that I can give their team an idea and they’ll take it from there. They take our concepts and turn them into the exact message we’re trying to convey. We also value that they bring their own ideas and help develop content that works toward our goal. Their flexibility and high engagement level really help us. 

Are there any areas they could improve?

No, there’s nothing they can change. 

Do you have any advice for potential customers?

When working with any marketing company, you should look at your budget and know what you’re trying to achieve. It’s great to hire a team of resources like this instead of an in-house teammate who might not have broad expertise. Knowing that Communication Strategy Group is a team of writers and content creators is important. 

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They haven't missed a deadline.
  • 4.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Public Relations & Content Development for IT Company

“Communication Strategy Group's content efforts had a significantly positive impact on client engagement.”

Quality: 
5.0
Schedule: 
4.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
Confidential
 
2008 - 2016
Project summary: 

Communication Strategy Group developed a PR and content strategy, producing regularly scheduled press releases, social media content, blog posts, and coverage in other outlets. 

The Reviewer
 
1,000 - 5,000 Employees
 
Seattle, Washington
Lisa Dreher
Former VP of Marketing & Business Development, Logicalis
 
Verified
The Review
Feedback summary: 

Communication Strategy Group employed effective strategies to improve client engagement and awareness of the business for many years. In addition to the quality of their work, they were also easy to work with, communicative, and proactive about understanding client needs. 

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I'm the former VP of marketing and business development at Logicalis.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Communications Strategy Group?

We were in need of consistent content development and PR coverage.

SOLUTION

What was the scope of their involvement?

Communication Strategy Group developed a PR and content strategy and executed on development. They produced a press release each week, along with regular social media and blog posts. They also pitched content to third-party outlets, including trade publications.

What is the team composition? 

I primarily worked with an account director, Karen, their editorial services director, Mark, and a brand storyteller, Arthur. 

How did you come to work with Communications Strategy Group?

I had worked with someone on their team in the past who connected me with the rest of the team.

What is the status of this engagement?

We worked with them from 2008–2016, but we still consider them partners.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Communication Strategy Group's content efforts had a significantly positive impact on client engagement. They also got our business consistent coverage in trade publications most valuable to our line of work. 

How did Communications Strategy Group perform from a project management standpoint?

They were incredibly responsive, going above and beyond in terms of customer service. Even though they're located across the country, communications were seamless and their distance seemed irrelevant. 

What did you find most impressive about them?

They're great at providing personalized service and taking the time to understand their client's needs and industry. Some vendors would require ongoing training, but that wasn't the case with them; they're very proactive about learning about their clients in order to provide the best possible solutions. 

Are there any areas they could improve?

I can't think of anything.

Do you have any advice for potential customers?

Maintain open lines of communication and let them know what's happening within your organization to give them a better understanding of client needs. 

4.5
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer