Cheetah Agency

BACKGROUND

Please describe your company and position.

I am the Chief Marketing Officer of Just Soap Co.

Describe what your company does in a single sentence.

Just Soap Co. is an eco-conscious company that offers a diverse range of high-quality, organic, and vegan bath and body products designed to nourish and rejuvenate sensitive skin with nature's finest ingredients.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cheetah Agency to accomplish?

• Naming
• E-commerce Web Development
• Marketing
• UX/UI Design
• Digital Marketing
• Product Sourcing
• Branding
• Product Line Creation
• Package Design

SOLUTION

How did you find Cheetah Agency?

Referral

Why did you select Cheetah Agency over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Cheetah Agency were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

As Just Soap Co., we have been thoroughly impressed with the breadth and quality of work delivered by the Cheetah Agency. From the inception of our brand, they were instrumental in crafting our identity. Their team brainstormed and selected the ideal name for our company, "Just Soap Co.", a name that not only stands out but also encapsulates our commitment to pure, simple, and high-quality products.

Their expertise shone through in product line development as well, guiding us in creating a wide range of offerings - Just Lotion, Just Detergent, Just Shampoo Bar, and Just Soap - that cater to the varied personal care needs of our customers.

The agency's creative talents were also demonstrated in their creation of a unique typeface for 'Just', along with innovative packaging designs. These elements distinguish our brand and our products, from Just Lotion's memorable milk carton packaging to the environmentally friendly cardboard wrapper of Just Soap Bars.

Further proving their versatility, Cheetah Agency efficiently managed product sourcing through their offices in China and Switzerland. They orchestrated the acquisition of all necessary ingredients and packaging materials, liaising with multiple manufacturers to bring our products to life.

In the digital sphere, they developed a responsive eCommerce website seamlessly aligned with our brand identity. The platform, integrating with Amazon Fulfillment Centers and various payment processors, incorporates AI technology to offer personalized product recommendations, enhancing the shopping experience for our customers.

Lastly, they beautifully articulated our brand story, centering on our founders' journey to find healthier, natural alternatives for their children's sensitive skin. This narrative not only resonates with our customers but also roots our brand in a strong, emotionally driven mission.

In summary, Cheetah Agency has been integral in turning our vision into reality, setting up Just Soap Co. for success in the organic personal care market. Their exhaustive efforts and exceptional deliverables across all aspects of brand development have left us thoroughly impressed and gratified.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We have experienced a level of success that exceeded our initial expectations, a testament to the powerful synergy we found with Cheetah Agency.

• Skyrocketing Sales: With Cheetah's skillful branding and captivating package designs, our first product run was a smash hit. We underestimated the influx of orders and ended up selling out completely, a clear sign of market acceptance and desire for our natural, organic soaps.
• Explosive Online Presence: The eCommerce website Cheetah built has become our primary sales channel, attracting a massive increase in site visitors.
• Efficient Production and Sourcing: With their adept sourcing strategies and the establishment of a robust production process, Cheetah Agency ensured our supply chain was resilient and cost-effective. This efficiency enabled us to maintain a consistent production line without compromising the quality of our products.
• Strong Brand Identity: Our powerful story, masterfully shaped and told by Cheetah Agency, struck a chord with our customers. The response has been overwhelmingly positive, with customers applauding our commitment to creating healthier, nature-inspired alternatives for sensitive skin.
• Unprecedented Customer Response: Cheetah's foresight in creating a compelling brand narrative has generated a cascade of glowing customer reviews and testimonials, reflecting the acceptance and appreciation of our brand's ethos and the superior quality of our products.

In conclusion, our partnership with Cheetah Agency has been transformational for Just Soap Co., enabling us to make a triumphant entry into the organic personal care market. The impressive results we've achieved so far are clear proof of the effectiveness of our collaboration.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Partnering with Cheetah Agency on the Just Soap Co. project has been an engaging journey of collaboration, driven by their stellar project management skills. Their approach was characterized by a strategic blend of proficiency, structure, and adaptability.

The groundwork for the project was meticulously organized. Cheetah Agency led us through a comprehensive planning process, laying out the key deliverables and milestones, ensuring each phase of the project was clearly understood. Their use of modern project management tools fostered a transparent environment, giving us full visibility of our project's progression.

Notably, Cheetah Agency’s time management was commendable. They had a strong grasp of scheduling and resource management, ensuring tasks were accomplished within the set deadlines. The punctuality they displayed was a key factor in the timely completion of our project.

Communication played a pivotal role in their project management style. They maintained an open channel for dialogue, providing consistent updates and swiftly addressing our inquiries. We felt a high level of engagement and inclusivity, making us feel an integral part of the process rather than just bystanders.

Unexpected changes were inevitable, but Cheetah Agency demonstrated unparalleled flexibility. Their nimble approach allowed for prompt recalibration of strategies and resources to accommodate any shifting requirements we had, without negatively impacting the project timeline or quality.

In summary, Cheetah Agency’s exemplary project management, rooted in clear communication, punctuality, and flexibility, was instrumental in the successful fruition of the Just Soap Co. brand. Their concerted efforts have positioned us effectively in the organic personal care products market.

What was your primary form of communication with Cheetah Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What truly set Cheetah Agency apart for us at Just Soap Co. was their remarkable creativity and their thorough understanding of our vision. From the moment we started discussing the project, they showed a keen interest in our story and our commitment to producing organic personal care products. They didn't just listen to us – they internalized our values and translated them into a brand that beautifully communicates our passion.

Their out-of-the-box thinking was evident in the creative branding and packaging designs they produced. Each design was a clear manifestation of the brand identity they had meticulously crafted for us. It was amazing to see our ideas being brought to life with such originality and finesse.

Another impressive facet of Cheetah Agency was their end-to-end service provision. Their multi-talented team managed everything, from branding and package design to product sourcing, and website development, demonstrating a level of competency and cohesion rarely seen in the industry. This holistic approach streamlined our project, and was a critical factor in its successful execution.

Lastly, Cheetah Agency respect, transparency, and dedication was remarkable. They weren't just a hired agency; they became an extension of our team, as invested in our project's success as we were. Their communicative and collaborative approach fostered a productive and enjoyable work environment. The meticulous detail they paid to every aspect of the project, be it conceptualization, design, or implementation, was commendable.

The commitment to quality was palpable, not only in the final deliverables but also in the processes they followed. They didn't take shortcuts; instead, they spent considerable time researching, brainstorming, and refining until they were certain they had achieved the best outcome.

In essence, it wasn't just a single attribute of Cheetah Agency that impressed us—it was their amalgamation of creativity, understanding, expertise, and professionalism that truly distinguished them. Their work didn't just meet our expectations; it exceeded them, and we couldn't be more pleased with our decision to partner with them on this project.

Are there any areas for improvement or something Cheetah Agency could have done differently?

No, we are over the moon!

BACKGROUND

Please describe your company and position.

I am an executive at Nana Condom Co. LLC

Describe what your company does in a single sentence.

Nana manufacturers and distributes condoms, lubricants, boxers and products for your nuts.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cheetah Agency to accomplish?

• Naming
• Branding
• Product Design
• Product Packaging Design
• E-commerce Website Development
• Digital Marketing
• Artificial Intelligence
• Product Sourcing

SOLUTION

How did you find Cheetah Agency?

Referral

Why did you select Cheetah Agency over others?

• Great culture fit
• Referred to me
• Company values aligned
• Talented at UX/UI

How many teammates from Cheetah Agency were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Scope of Work:

• Brand Naming and Identity Development: Develop a captivating brand name and identity that reflects the playful and unique nature of the innovative condom brand.
• Product Line Design and Development: Create diversified product lines to cater to a wide range of consumer preferences and requirements, with each line featuring unique sub-types and distinctive names.
• Sourcing, Manufacturing, and Distribution: Establish partnerships with reputable manufacturers and distributors to ensure high-quality products and efficient global distribution.
• Packaging Design: Design innovative and visually appealing packaging for various pack sizes and product lines, including complementary Lubricant line packaging that aligns with the condom brand identities.
• eCommerce Platform Development and Integration: Develop a user-friendly eCommerce platform utilizing WooCommerce, integrated with payment and fulfillment systems, and other relevant platforms to simplify logistics and facilitate a seamless online launch.

Summary of Key Deliverables:

• A memorable brand name and identity that encapsulates the playful and distinctive nature of the brand.
• Diversified product lines and sub-types designed to cater to different consumer preferences and requirements.
• Partnerships with reputable manufacturers and distributors to ensure quality and efficient distribution.
• Innovative packaging designs for various pack sizes and product lines, along with complementary Lubricant line packaging.
• A fully functional eCommerce platform, integrated with necessary systems and platforms for a seamless online launch.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Brand Recognition: Increase in brand awareness and recall among the target audience, measured through market research surveys and tracking of online and offline marketing campaigns.
• Product Line Adoption: A measurable increase in sales for each of the product lines and their sub-types, demonstrating consumer interest and preference for the diversified offerings.
• Manufacturing and Distribution Efficiency: Timely delivery of the initial order of 3 million boxes of condoms, with minimal delays and quality issues, indicating effective partnerships with manufacturers and distributors.
• eCommerce Platform Performance: Steady growth in the number of unique visitors, conversion rates, and average order value on the eCommerce platform, indicating a successful online launch and effective integration of various systems.
• Positive Customer Reviews: An increase in positive customer reviews and ratings on the eCommerce platform and third-party retail sites, reflecting customer satisfaction with the product quality, packaging, and overall brand experience.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Cheetah Agency demonstrated exceptional project management skills throughout the branding and launch of Nana Condom Co. They were proactive in communication, keeping us updated on the progress at every stage of the project. Their ability to adhere to deadlines and promptly deliver items showcased their commitment to ensuring a successful outcome for the Nana Condom Co.

Cheetah Agency was highly responsive to the our needs and concerns, addressing any feedback or questions in a timely manner. They were flexible in adapting their approach to accommodate Nana's requirements, ensuring that the end result was in line with our vision and expectations.

Overall, Cheetah Agency's project management abilities played a crucial role in the successful execution of the Nana Condom Co. project, as evidenced by their timely delivery, responsiveness to Nana's needs, and ability to adapt to changes throughout the project lifecycle.

What was your primary form of communication with Cheetah Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Nana Condom Co. found Cheetah Agency's comprehensive and creative approach to branding and product development most impressive and unique. The agency's ability to understand and capture the brand's playful and distinctive essence resulted in a memorable brand identity that resonated with the target audience. The diversified product lines and sub-types created by Cheetah Agency, tailored to cater to a wide range of consumer preferences, showcased their innovation and attention to detail.

The agency's ability to design visually appealing packaging that aligned with the brand's identity further highlighted their expertise in creating a cohesive brand experience. Additionally, Nana Condom Co. appreciated Cheetah Agency's end-to-end service offerings, which encompassed sourcing, manufacturing, distribution, and eCommerce platform development.

Their ability to handle multiple aspects of the project, from brand identity to logistics, streamlined the entire process and facilitated a seamless market entry for the company. In summary, we're particularly impressed with their creativity, comprehensive service offerings, and innovative approach to branding and product development, which collectively contributed to the successful launch of our brand.

Are there any areas for improvement or something Cheetah Agency could have done differently?

It's hard to find a place for improvement. You can tell they've been doing this for a while. But, maybe a few tools to help automate some of the stuff we do with Amazon would be even more helpful for clients like us.

BACKGROUND

Please describe your company and position.

I am the VP of Marketing of Bam Products

Describe what your company does in a single sentence.

Bam Products revolutionizes oral hygiene by offering sustainable, high-quality, and organic products that merge innovative science with eco-friendly practices.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cheetah Agency to accomplish?

• naming
• branding
• product design
• package design
• web design
• web development
• marketing
• product sourcing

SOLUTION

How did you find Cheetah Agency?

Online Search

Why did you select Cheetah Agency over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Cheetah Agency were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We partnered with the Cheetah Agency, an exceptional branding and marketing firm, to bring our vision of a sustainable, high-quality, and organic oral care line to life. The agency assisted us in every step of our brand journey, starting with the creation of our brand name, "Bam," a simple yet powerful moniker representing our commitment to bamboo-based products

They handled our branding and product design, shaping a unique range of oral care products that met our high standards for sustainability and quality. This includes our line of mouthwash, toothpaste, and bamboo toothbrushes, each possessing unique selling points that align with our brand values. Cheetah Agency's package design showcased our products beautifully, reflecting our eco-friendly ethos and the natural essence of our products, all while capturing consumer attention.

The creation of our e-commerce platform was a major milestone. The team built an engaging, user-friendly website that encapsulated our brand story, the unique features of our products, and provided a seamless shopping experience for our customers. Cheetah Agency also managed our content creation and marketing efforts, crafting compelling narratives for our website and implementing effective marketing strategies to amplify our brand's reach and consumer engagement.

Perhaps most importantly, they guided us in sourcing and contract manufacturing, connecting us with reliable, eco-conscious partners to create our product line. In summary, key deliverables from this partnership were the successful establishment of our strong brand identity, the launch of our unique product range, the development of an engaging e-commerce platform, and the execution of targeted marketing strategies.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Through our partnership with the Cheetah Agency, we achieved several measurable outcomes that demonstrate the project's success:

• Brand Recognition The creation of our unique brand identity, with a name, logo, and packaging that aligned with our sustainable ethos, has helped us gain substantial recognition in the oral care market.
• Product Launch We successfully launched a line of high-quality, sustainable oral care products. These products have garnered positive reviews and robust sales, affirming their market appeal.
• Website Traffic The user-friendly and engaging design of our e-commerce website has resulted in increased site traffic, longer session durations, and lower bounce rates. This suggests a positive user experience and strong engagement with our brand content.
• Customer Acquisition and Retention With effective marketing strategies, we have seen a significant increase in new customer acquisition and a strong retention rate. This demonstrates the effectiveness of our branding and the appeal of our products.
• Sustainable Manufacturing Partnerships Through responsible sourcing and contract manufacturing processes, we've formed partnerships with eco-conscious suppliers, ensuring our commitment to sustainability extends through our entire supply chain. These measurable outcomes demonstrate not just the progress we have made, but also the solid foundation we have laid for continued success and growth.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management provided by the Cheetah Agency was exemplary. They demonstrated a clear understanding of our vision and consistently delivered high-quality work on time, meeting all agreed-upon deadlines. From the onset, the team outlined a comprehensive project plan with specific milestones, ensuring transparency and alignment with our expectations.

They maintained excellent communication throughout, providing regular progress updates and promptly addressing any queries or concerns we raised. This proactive approach allowed for swift resolution of issues and kept the project on track. Their responsiveness to our needs was particularly noteworthy.

They were receptive to feedback, making necessary adjustments with agility and a focus on our satisfaction. Whether we needed a design revision or a strategic pivot in our marketing approach, they were flexible and accommodating, while ensuring the highest standard of work.

Overall, Cheetah Agency's project management was instrumental in the successful creation and launch of our brand and product line, as they partnered with us in our commitment to sustainability, quality, and customer satisfaction.

What was your primary form of communication with Cheetah Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

One of the most impressive aspects of the Cheetah Agency is their ability to truly understand and embrace our brand's ethos. They aren't merely a marketing agency; they share our commitment to sustainability and high-quality products. This genuine alignment was evident in their work and was instrumental in creating an authentic brand image that resonates with our target audience.

Their multi-disciplinary proficiency is also worth noting. The fact that they provided a suite of services, from branding and design to web development and marketing, greatly streamlined our processes. They became a one-stop-shop for our needs, ensuring consistency across all aspects of our brand building. 

Furthermore, their creativity and innovation in presenting our products and brand narrative were exceptional. They didn't just follow industry trends; they sought to set them, differentiating us in a crowded market. Finally, their flexibility and responsiveness stood out. They demonstrated an impressive ability to adapt to our changing needs, making adjustments swiftly and effectively to ensure our satisfaction.

Their client-focused approach made us feel valued and heard at every stage of the project.

Are there any areas for improvement or something Cheetah Agency could have done differently?

Cheetah Agency leaves no room for improvement as their work is exceptional!