We tackle the software initiatives that matter.

Castle Digital Partners is a technology firm that partners with management teams to create proprietary software platforms that unlock or accelerate value creation in businesses. We tackle the software initiatives that matter most in a business.

Since 2009, we’ve been building SaaS businesses, transforming services companies into tech-enabled businesses, and replatforming old systems into modern experiences.

 
$75,000+
 
$50 - $99 / hr
 
10 - 49
 Founded
2009
Show all +
Charlotte, NC
headquarters
  • 201 S College St. Suite 2700
    Charlotte, NC 28244
    United States

Portfolio

Key clients: 

eMarketer  Buzzback Steritech proSapient  Fox Sports Real Recruit MyBespokeRoom ClubUp

ClubUp: Sports SaaS Image

ClubUp: Sports SaaS

Spotio: Field Sales SaaS Image

Spotio: Field Sales SaaS

ProctorFree: Ed-Tech Image

ProctorFree: Ed-Tech

Reviews

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Backend Development for Interior Design Firm

"I love how passionate they are about what we’re building." 

Quality: 
4.0
Schedule: 
4.0
Cost: 
4.0
Willing to refer: 
4.5
The Project
 
Confidential
 
May 2017 - Ongoing
Project summary: 

Castle Digital Partners developed a custom interior design platform with numerous retail APIs that allow designers to easily drag and drop products into their designs. The platform will soon be sold as a SaaS.

The Reviewer
 
11- 50 Employees
 
London, United Kingdom
Laura Simpson
Co-Founder & CEO, My Bespoke Room
 
Verified
The Review
Feedback summary: 

Responsible for increased customer conversions and uncovering new business opportunities, Castle Digital Partners has become a trusted partner. Their ability to respond to feedback and communicate frequently are notable. Customers can expect a deeply invested partner.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the co-CEO of My Bespoke Room, an award-winning, online, and affordable interior design service. We’re now launching a B2B SaaS Tool that will help other designers set up, run and grow their own interior design business.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Castle Digital Partners?

Within the interior design industry, there are headaches on both sides. Designers are overwhelmed by administrative tasks (they spend 80% of their time doing admin), so their productivity is low. On the consumer side, there’s limited access to affordable interior design. Consumers only options are to do it themselves (and hope for the best) or spend thousands hiring an interior design professional. We wanted to open up the market, improve design workflows by automating part of the process, allowing us and them to charge less for design services.

SOLUTION

What was the scope of their involvement?

They built a bespoke platform. The frontend website allows designers and customer to submit a simple online brief and tell us about their room, lifestyle, and what they’re hoping to achieve. The backend allows designers to build a design, read the customer brief, and communicate with their customer on our chat feature (that’s a little like WhatsApp) but you can also share documents, videos and other files. They pulled APIs from hundreds of retailers from across the UK so people can drag and drop products into their room design, making the sourcing part of their job super easy and time-efficient.

The first version was built in 4–5 months (website and backend), and now they do maintenance and pockets of additional development. There have been three major releases since we initially launched.

What is the team composition?

I’ve always dealt with our project manager, a program manager, and a lead developer. The development team behind them has included as many as 14 developers at one time.

How did you come to work with Castle Digital Partners?

We met through a mutual contact and were their first UK client. After going through our tech requirements, we agreed on part-cash and part-equity deal. We would have access to their developers and gain quick market traction without having to hire the developers ourselves. What was particularly important was the ability to scale quickly. 

What is the status of this engagement?

We’ve worked together since May 2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Since we’ve started, our conversion rate has doubled. This is thanks to optimizing both our website design and customer brief – this was led by us but they inputted into the design. They’ve also created an effective and efficient way to create room designs, allowing us to become the number one interior designer in the UK. We can reach clients all over the UK, which we couldn’t do that without the platform.

The platform has worked so well that designers and retailers have approached us about white-labeling the software and selling it as a SaaS. 

How did Castle Digital Partners perform from a project management standpoint?

We had a few teething problems in the beginning with continuity, but since we gave them that feedback they’ve been excellent. We communicate every day on Slack and have a great relationship with our project manager, senior developers, and senior account members. They’re exceptionally responsive.  

What did you find most impressive about them?

I love how passionate they are about what we’re building. You can get good developers anywhere, but they were excited about and bought into our visions. Despite the time difference in Russia, they were responsive. They’ve become an extension of our team rather than an external partner.

Are there any areas they could improve?

It would be good to have more strategic conversations with senior management, so they help shape our long-term vision more proactively. Eventually, we will bring the tech completely in-house and they will help with this transition.

Do you have any advice for potential customers?

A good brief is essential, make sure you do mockups as well as documents to support your requirements, especially for front end development. Aside from that, Castle occasionally push the requirements and assumes it is more complex that it needs to be.  We go through what needs to be done line by line to make sure our goals are aligned and we can get to market quickly.

4.0
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
    Most of the time, they hit the deadline. They could be more proactive in letting me know about delays as soon as possible.
  • 4.0 Cost
    Value / within estimates
    The first part was an exceptional value. Since then, they’ve overestimated for fear of underestimating. They’re always transparent and fair, though.
  • 4.0 Quality
    Service & deliverables
    The backend work is excellent, but at times with the frontend we’ve had to be very specific with our guidance.
  • 4.5 NPS
    Willing to refer
    I highly recommend them. If you want to supercharge your product and get to market quickly, they’re spot on.

UI/UX Research, Design & React Dev for Sales Platform

“The level of talent they brought to the table was very impressive.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
Apr. 2017 - Aug. 2018
Project summary: 

Castle Digital Partners created UI/UX designs for a technology firm, producing several iterations of the product and making adjustments along the way. The team used React for the frontend.

The Reviewer
 
11- 50 Employees
 
Dallas, Texas
Trey Gibson
CEO, Spotio
 
Verified
The Review
Feedback summary: 

They delivered a high-quality product on schedule and within the designated budget. The team fostered a smooth collaboration with the internal team, streamlining the process in this large-scale project. Throughout, they were trustworthy, skillful, and always kept the client updated on progress.  

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Spotio, a field sales acceleration technology solution.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Castle Digital Partners?

We needed help getting a new product to market at a faster pace than we were internally capable of. Agencies we’ve worked with in the past delivered over time, over budget, and not as invested in the project as we wanted. We were looking for someone to take on the project like it was theirs. 

SOLUTION

What was the scope of their involvement?

They started with a deep market analysis of our space to define how we wanted to situate our product in the marketplace. From there, they started created UX mockups for mobile and web followed by UI and development work. It was an iteration-based project, so we sent them edits and feedback until the product looked the way we wanted. On the frontend, they used React.

What is the team composition?

We were in direct communication with a project manager, two product manager, and a delivery manager. But, there was a team of designers and developers working on the project too. 

How did you come to work with Castle Digital Partners?

They were referred to me by one of my potential clients in an introductory conversation. I looked at them and a few other providers, ultimately deciding that Castle Digital Partners would be the best fit. Their model involves working for both cash and equity, so I knew I could trust them to be invested in delivering a good project.

How much have you invested with them?

We’ve spent approximately $500,000. 

What is the status of this engagement?

The project began in April 2017, and we launched in August 2018. But, we continue to work with their UX team. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The project itself went really well. It was a huge endeavor, and everything was on time and on budget. Their developers worked together easily with our developers. Everyone on our team found them to be qualified and sharp, delivering top-notch work.  

How did Castle Digital Partners perform from a project management standpoint?

Everything got done on time, and we had regularly scheduled meetings. We also used Jira to manage the project. Their team wasn’t afraid to have hard conversations and ask tough questions to push things forward.

What did you find most impressive about them?

The level of talent they brought to the table was very impressive. We’re getting really high-quality work.

Are there any areas they could improve?

Nothing really comes to mind. 

Do you have any advice for potential customers?

Designating a project manager on our end to communicate with their team would have streamlined the process more.

 

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They hit deadlines and were willing to adjust the schedule as needed.
  • 5.0 Cost
    Value / within estimates
    We stayed on budget and everything was laid out for me going into the project.
  • 5.0 Quality
    Service & deliverables
    The work was very high-quality.
  • 5.0 NPS
    Willing to refer

Software Development for E-Learning Company

“In the future, I plan to continue using Castle Digital Partners instead of an internal team.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Oct. 2018 - Ongoing
Project summary: 

Castle Digital Partners was hired to assess the product and internal team of a SaaS provider. After implementing several changes, Castle Digital Partners developed two new generations of their system.

The Reviewer
 
1-10 Employees
 
Huntersville, North Carolina
CEO, E-Learning Company
 
Verified
The Review
Feedback summary: 

The new systems are reliable and scalable, a huge improvement over the previous version. Though the product isn’t perfect, it was implemented swiftly and without downtime. Castle Digital Partners was easy to communicate with despite a language barrier, resulting in a continued partnership.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

We’re a SaaS provider focusing on identity management for virtual exams and proctoring services. For example, our software verifies that the right person is taking an online assessment or course. We work with colleges, universities, and businesses that deliver online tests.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Castle Digital Partners?

I reached out to Castle Digital Partners because I was concerned about our internal overhead challenges and the longevity of our product. I wanted an outside team to evaluate our product and internal architecture.  We quickly realized that we needed to make some major changes. We slowly phased out our internal team and brought Castle Digital Partners in to take over the project and carry us through the next phase of production.

SOLUTION

What was the scope of their involvement?

Castle Digital Partners created two new generations of our software. Our product operates through a native client application, a browser-based tool, and a web application for dashboard reporting. The native client application works similarly to Zoom or GoToMeeting and relies heavily on cloud architecture.

What is the team composition?

 I’m not sure how many people we’ve worked with, but we communicate very regularly. I also know that they outsource to a team in Russia.

How did you come to work with Castle Digital Partners?

I was choosing between two teams and Castle Digital Partners. All of the companies were well-known in our area. Although Castle Digital Partners has an external team, they’re based locally and their team knew the CTO we had at the time. Once we met, it was easy to explain our situation and what we needed, so our partnership evolved from there. It became clear that they could offer us a lot of support.

What is the status of this engagement?

We formally started working with Castle Digital Partners in October 2018, and the project is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Castle Digital Partners created two generations of our product with no downtime. Even though the product isn’t perfect, it is stable and scalable. I have confidence in their skills and their understanding of our product and market. In the future, I plan to continue using Castle Digital Partners instead of an internal team.

How did Castle Digital Partners perform from a project management standpoint?

We have very regular communication, at the very least once or twice a week. We usually have a weekly phone meeting, but tend to communicate daily through Slack and email. I submit tickets to their software development team and use Jira and Atlassian Suite to review work.

What did you find most impressive about them?

They accomplished everything we needed while sticking to our budget and timeline.

Are there any areas they could improve?

We hit a language barrier with some of their teammates, but we were able to work our way around it. I’m pleased with their team, and I hope we can continue working together.

Do you have any advice for potential customers?

It’s important to step back and assess what the most important features are at the beginning of the project. By being forthcoming and planning 6–9 months ahead, you can help them ensure that they have the right resources available to support the project.

5.0
Overall Score I didn’t think we would do this when we started the company, but my perspective has changed. I would certainly do this again.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    When a slight deviation from our timeline, they estimate that in ahead of time and explain why.
  • 4.0 Cost
    Value / within estimates
    They’re certainly not cheap, but we’ve gotten quality results back.
  • 5.0 Quality
    Service & deliverables
    They’ve generally done what they said they were going to do, and what we agreed upon.
  • 5.0 NPS
    Willing to refer
    I have referred them. .

Web Development Project for Healthcare Software Startup

“They helped us get the product to market faster and better than we would have in any other context.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Jul. 2018 - Apr. 2019
Project summary: 

Castle Digital Partners built out the backend and critical features of a web-based networking platform for independent medical providers and patients, including e-commerce, file sharing, and search capability.

The Reviewer
 
1-10 Employees
 
Winstom-Salem, North Carolina
Head of Product, Healthcare Software Company
 
Verified
The Review
Feedback summary: 

The services provided by Castle Digital Partners have enabled an entire network to be created and delivered, serving doctors and patients around the country. Their team executed the project beautifully, highlighting UX best practices and adding value to the project through their ideas and feedback.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

We’re a joint venture between a software web app and a network platform for concierge doctors trying to build a national network out of what had previously only been independent practices. I am a chief operating officer and head of product with both organizations.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Castle Digital Partners?

We hired Castle to build up the tech we needed to enable our digital network. We had a previous partner build a very baseline version of the application's frontend and login functions, but we needed a partner that could take over the project and scale it from there.

SOLUTION

What was the scope of their involvement?

They built a web app on Ruby on Rails with customer-facing web copy and imagery, and then doctor search functionality on the backend that allows you to find providers in your network and schedule appointments. There’s also a HIPPA complaint file sharing platform, and a custom billing system, all of which they built up for us. Castle Digital Partners provided the design work from the wireframes that we gave them and extended that into every other aspect of the application.

What is the team composition?

We worked with 5–6 people over the course of the project. Their team consisted of a project manager and a frontend developer, and then at various different points a few more developers as the project was ramped up or scaled down based on our status.

How did you come to work with Castle Digital Partners?

They were referred to us by someone in our professional network, and out of the bids we received they were significantly more experienced and professional than the alternatives, so we decided to go with them.

What is the status of this engagement?

We started working with them in July 2018 and our efforts are ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

A lot of the improvements are on a sort of binary—before, we couldn’t enroll patients and now we can because of the billing system, we can now have doctors search for other doctors, and lots of other things. They’ve basically completely enabled and empowered the whole network to be built and expanded.

Castle Digital Partners was always on time and on budget and demonstrated their extensive knowledge of best practices in UX throughout the process. They helped us get the product to market faster and better than we would have in any other context.

How did Castle Digital Partners perform from a project management standpoint?

They handled the project management flawlessly. They were clear up front, structured, and ridiculously responsive to any changes or questions we had through Slack and Trello. They always gave thought out explanations of how all of the features we were designing broke down across every dimension of the development process.

Despite being in a different time zone they were always willing to jump on the phone with us and talk through anything, and we really experienced no difficulties on that front whatsoever.

What did you find most impressive about them?

The number one thing about the project was that it was a partnership with people who were not just mercenary coders, but actually genuine solution architects. The fact that they were able to add value to an existing team of great designers in a tech organization is particularly exceptional.

Are there any areas they could improve?

I don’t think there’s anything that we could have improved.

Do you have any advice for potential customers?

Make sure you come to them with an idea of what you want to have done and know that the plan you came with is one that they will help you to make better.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Custom Web Development for Sports Company

“They’re responsive and take time to understand our business in order to provide the best solutions possible.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
2017 - Ongoing
Project summary: 

Castle Digital Partners developed a customized web platform, collaborating with the internal team to address business challenges. The web platform also has an app component.

The Reviewer
 
1-10 Employees
 
Charlotte, North Carolina
Matthew Rose
COO, ClubUp
 
Verified
The Review
Feedback summary: 

Castle Digital Partners is highly capable and maintains constant communication. They regularly review work and often finish projects before their deadline. Their work resulted in a deal with a large country club, and the team is dedicated to the product’s success.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the COO of ClubUp, a company that provides a software platform to private country clubs to facilitate the management of their caddy operations.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Castle Digital Partners?

We needed a partner to build the platform.

SOLUTION

What was the scope of their involvement?

The product is a web-based platform that has an app to complement the software platform. Castle Digital Partners built it from scratch, creating a simple design that’s easy to navigate. We told them about our business challenges, and they built the platform to overcome those concerns. They’ve worked on both the frontend and backend and continue to make enhancements and updates to the software.

What is the team composition?

The project manager is our main point of contact.

How did you come to work with Castle Digital Partners?

They were a referral, along with a few other companies. We interviewed a couple of different firms and chose Castle Digital Partners because they had some great ideas and the capabilities we needed.

What is the status of this engagement?

We partnered in 2017, and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We signed on one of our largest clubs because of this product. Castle Digital Partners made rapid updates to meet the end client’s need, which was integral to the partnership.

How did Castle Digital Partners perform from a project management standpoint?

They’re always available and quickly respond to any of our questions and concerns. We have weekly meetings to review tasks and talk daily, mainly using Slack to communicate.

What did you find most impressive about them?

They’re responsive and take time to understand our business in order to provide the best solutions possible. Instead of just listening to our problems, they proactively come up with ideas to address them.

Are there any areas they could improve?

I can’t think of any ways they could improve. We appreciate their work and are happy that they’re invested in our success.

Do you have any advice for future clients of theirs?

Foster a good relationship and clearly explain your expectations early. If you aren’t sure about working with them, talk to their past partners—you’ll see they’re a great choice.

5.0
Overall Score They’re a big part of our success.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They often finish before their deadlines.
  • 5.0 Cost
    Value / within estimates
    We've already referred them.
  • 5.0 Quality
    Service & deliverables
    They deliver great products that impress our end clients, helping us get more business.
  • 5.0 NPS
    Willing to refer