cadimedia

Introduce your business and what you do there.

I’m the CEO and owner of a high-end furniture retailer. We have about double the prices of regular furniture stores.

What challenge were you trying to address with cadimedia?

We were working with another digital marketing agency and had pretty bad results. Our team decided to give it another try but with a new vendor.

What was the scope of their involvement?

In essence, we wanted cadimedia to take all our marketing efforts off our hands, specifically Google Ads as well as Facebook and Instagram ads. We also wanted them to do some content creation. However, it mainly became content editing because we had a lot of content ourselves and wanted to make marketing material out of it. Our team gave them everything they needed during onboarding, and they took over the whole marketing process from there.

What is the team composition?

We work with a Google Ads specialist and a specialist for Facebook and Instagram ads. We’re also in frequent contact with Dino (Executive Director).

How did you come to work with cadimedia?

They were recommended to me by a friend who’d worked with cadimedia before. We decided to work with them and it was a complete difference compared to the first agency.

What is the status of this engagement?

We started working with cadimedia in December 2019, and the work is ongoing.

What evidence can you share that demonstrates the impact of the engagement?

They told us it could take up to three months to see results. Their team ran a test phase, testing all kinds of ads, and they chose the most profitable ones after a month and a half. We’ve had a stable ROI of 13.5%.

How did cadimedia perform from a project management standpoint?

We use Slack internally; it’s been our main communication tool. We also have weekly and monthly calls.

What did you find most impressive about them?

I’m really surprised with how quickly they get things done. We gave them information about the new products we had coming in, and they implemented it within a day or two, without asking too many questions. They’re true Google Ads and Facebook Ads specialists, compared to the agency we were working with before.

Are there any areas they could improve?

I’d like to meet them in person, but that’s a bit harder to do right now. There’s nothing really negative about cadimedia; it’s just the current situation.

Do you have any advice for future clients of theirs?

I recommend contacting cadimedia. If they say they can help, then that’s probably the case. They proved that they could get us results. We decided to give it a try, and it worked out in the end. They gave us different contract options with a three-month minimum, in order to prove that results could be achieved by then.

Introduce your business and what you do there.

I’m the team lead at UAWC Agency, a marketing agency that provides PPC and conversation rate optimization services.

What challenge were you trying to address with cadimedia?

cadimedia's team helped our clients and us with social media and conversion rate optimization.

What was the scope of their involvement?

When our clients wanted to enter the German market, we needed some native speakers that could review the websites. cadimedia mostly provided social media and SEM services, and then together, we built a conversion rate strategy.

We wanted our clients’ websites to look better, adapt their content, and translate German versions of the site. We built a strategy for those clients.

We’ve worked with them on over 15 projects in total. We began with a smaller project, which was optimization for a client’s website. cadimedia reviewed the German version that the client created before sending us suggestions on what would be the best way to make changes to that version in terms of payment methods and purchase details.

Our team then sent those suggestions to the client, which they received as valuable information.

What is the team composition?

Our main point of contact is Dino (Executive Director).

How did you come to work with cadimedia?

We contacted them, and they organized a meeting where we discussed some perspectives. We talked about the support and help we needed, which was a good start to the engagement.

How much have you invested with them?

The total budget for all of our projects is €50,000 (approximately $56,000 USD).

What is the status of this engagement?

We’ve started working with them in March 2018.

What evidence can you share that demonstrates the impact of the engagement?

We’re very satisfied. Deadlines are very important to us because we’re connected directly with our clients. Because of this, we appreciate that Dino and his team always got back to us on time proper feedback.

They would provide us with detailed information in terms of reports and screenshots. They described what should be moved around, and it was really helpful. In a few cases, we needed to have additional calls to discuss things. Everything was clear from the comments we received, and it was great because it saved time on both sides.

How did cadimedia perform from a project management standpoint?

We mostly use tools like Slack. It’s great because we use Slack and Basecamp internally, and our clients do as well. We were able to connect and communicate through those tools.

In terms of project management, we mostly communicated with Dino. He spoke with the developers and other people on his team. For us, he collected all of the details and then provided information based on what we discussed and requested.

What did you find most impressive about them?

They always met the deadlines. There was always extra input from them as well. Their team always took a more in-depth look, providing us with additional reviews from their perspective. It was very helpful because it was a fresh brief for us, and we could look at the same things, but from a different perspective. It helped us think about additional hypotheses on how we can improve certain elements on the site.

Are there any areas they could improve?

I don’t think so. In general, they’re proactive, and it is easy to work with their team. We haven’t had any conflicts or anything like that.

Do you have any advice for potential customers?

Once you start the cooperation, you’ll see that they have a professional team that knows what they’re doing. They’re great professionals. People should definitely try to work with cadimedia.

Please describe your company and your position there.

I am the owner of a business which offers wedding planning services in Italy. We decided to try digital marketing, to reach more potential customers.

For what projects/services did your company hire cadimedia?

We hired cadimedia for their expertise in paid traffic / social media marketing because we wanted to have more customers, especially from abroad, since until now we have only worked inside Italy.

What were your goals for this project?

Gain more customers who need our wedding planning services from several countries by creating advertising specifically for our niche.

How did you select this vendor?

I have heard about the work cadimedia has done with other clients and this motivated me to reach out to them and schedule a call with Dino, who consulted me in a discovery call.

Describe the scope of their work in detail.

As we ourselves have never done digital marketing, we asked cadimedia to take over and manage the whole campaign with our goals in mind. They kept everything transparent and made it easy for us to see what is going on with the campaign anytime.

In addition, their reports then summed up the main numbers and KPIs at the end of every month. They also started to create client websites for us, which we don't have to look for someone else for the service.

What was the team composition?

They are a young and intelligent team that really knows how to reach out to audiences. That's because they gather expertise from each team member who worked on our project and in the end they put it all together in one strategy.

Can you share any outcomes from the project that demonstrate progress or success?

Our revenue has went from averaging 6,500 EUR per month to now 32,000 EUR per month. This was possible because we had so many new leads interested in our services that we could raise our prices and hire several new colleagues.

How effective was the workflow between your team and theirs?

At the beginning we exchanged all the main details for cadimedia to get started, and after that they mainly took care of everything as I had asked for. There was not much need for adjustments because we are happy with the results. Next year we are having another strategy session to lay the foundation for 2020.

What did you find most impressive about this company?

Simply the knowledge they had about how to reach out to audiences in different countries. They didn't create one same campaign for each country, but personalized all types of ads to match the audience and get a max ROI.

Are there any areas for improvement?

The only thing is I would love to see the team more often in person, but as we are located in another country, I'm very happy with the video calls we have every month.

Please describe your company and your position there.

I work for a social media marketing company. 

For what projects/services did your company hire cadimedia?

cadimedia builds home pages. We initially hired them to create a homepage for a restaurant.

What were your goals for this project?

We wanted to attract as many people as possible to the homepage.

How did you select this vendor?

We considered three companies. cadimedia was the fastest and most responsible one.

Describe the project in detail.

cadimedia built our homepage and strategically planned its other pages. They acquired photos from the staff and embedded them on the homepage, listed every menu, and created a reservation system and delivery service.

What was the team composition?

cadimedia collaborated with the restaurant owner and myself.

Can you share any outcomes from the project that demonstrate progress or success?

In just a few months, cadimedia built the homepage and got it to rank within the top three results on Google. The owner was absolutely happy.

How effective was the workflow between your team and theirs?

We exchanged information every week and scheduled meetings with the owner. The workflow was highly efficient.

What did you find most impressive about this company?

They were extremely fast and reliable. They finished every task as quickly as possible. Apart from the speed, the quality of their work never suffered.

Are there any areas for improvement?

No, they were very professional.

Please describe your company and your position there.

I’m the sales manager at Royalis, a clothing company.

For what projects/services did your company hire cadimedia?

We hired cadimedia to create a digital marketing strategy that would help us advertise our products to our target audience.

What were your goals for this project?

We wanted to reach as many people as possible at a low cost, which would, in turn, yield more sales.

How did you select this vendor?

We searched for marketing agencies in Germany before shortlisting the top four. After interviewing all of the candidates, we found that cadimedia was a good fit for us. 

Describe the scope of their work in detail.

Initially, we laid out our goals and plans for our marketing campaigns, and they discussed which steps we should take. After our teams got to know each other more, they developed a digital strategy to identify the right audience for our products. We then executed the first phase of our campaigns, identified how to scale the process and success, and went from there.

What was the team composition?

The team is very creative, especially the content creators. They design beautiful visuals for our products, which we use to acquire new customers.

Can you share any outcomes from the project that demonstrate progress or success?

Within the first quarter of working with cadimedia, we increased our revenue by over 600% and were able to expand and find another production partner. Since then, we’ve seen a steady increase in sales from new and returning customers.

How effective was the workflow between your team and theirs?

We have monthly calls to review our campaign results and mostly communicate via email and Slack. For urgent matters, we can also reach them quickly by phone.

What did you find most impressive about this company?

It’s impressive to see how much they know about our industry and how quickly they’re able to plan a strategy that fits our needs. Before, they would request approval for campaign changes to better our results, but, now, they have the freedom to be fully responsible for our marketing campaigns.

Are there any areas for improvement?

I’d like to have more direct contact with other team members to speed up implementation, but, in the end, everything is probably more organized this way.

Please describe your company and your position there.

I’m the sales manager at Team Kicks, an e-commerce footwear company.

For what projects/services did your company hire cadimedia?

We hired DAC Media for SEO, social media, and web design.

What were your goals for this project?

My company hoped to increase revenue. We also wanted to boost our online presence.

How did you select this vendor?

We sought an agency that could deliver great results within a limited budget.

Describe the scope of their work in detail.

cadimedia performed market research and then met with us to discuss our target audience. They implemented a strategy, which they adjusted and optimized as needed, and made content changes. They designed our website and delivered social media services. The team also provided SEO.

What was the team composition?

My team worked with a social media manager and designer. We also engaged with the CEO.  

Can you share any outcomes from the project that demonstrate progress or success?

Within a year, we increased revenue by 320%. The campaign had an eightfold ROI.

How effective was the workflow between your team and theirs?

Although we only met via video calls, the workflow between our teams was great. The project progressed quickly.

What did you find most impressive about this company?

They created a strategy perfectly tailored to our business. The team gave 100%.

Are there any areas for improvement?

No, we were very pleased with their services.

Please describe your company and your position there.

I am vice president and we have about 25 employees.

For what projects/services did your company hire DAC Media?

We wanted to increase organic to our traffic to our website to gain more leads and customers.

What were your goals for this project?

The main goal was to get more leads from Google which would convert into customers.

How did you select this vendor?

We searched for the top agencies in Germany. First we had a list of 14 agencies and in the end we picked DAC Media because of how much knowledge and experience they have with their services. So we felt very safe and had great confidence in them.

Describe the scope of their work in detail.

After we were onboarded, they explained each step of the process and let us know what exactly they need from us in order to perform an analysis and research of our industry/market. They then showed us the results and their recommended step by step process to reach our set goals.

What was the team composition?

Their team seemed to work really well to reach each objective.

Can you share any outcomes from the project that demonstrate progress or success?

Our main goals which we agreed on were reached quickly, e.g. ranked top 3 on Google for our 5 top keywords. This increased our traffic by 1,600% in 5 months. This is much quicker than what we expected.

How effective was the workflow between your team and theirs?

The communication was smooth and quick due to their communication and project management software, which we always had access to.

What did you find most impressive about this company?

Their expertise is what impressed me most. They consulted us about the project very often and gave us insight on things which I did not know about. So they seem to always be up-to-date with market trends etc.

Are there any areas for improvement?

Due to their performance so far, there is nothing I can criticise. They have found a process that works best for them and I am glad to work with them.