B2B Website Design & Content Marketing

Gold
VERIFIED

Bop Design is a B2B marketing and web design firm. We specialize in creating holistic marketing strategies that include B2B web design & development, content marketing, social media, SEO, logo design, branding and marketing collateral. Our focus is on B2B firms that want an external team of B2B branding specialists to enhance their brand positioning, build awareness and increase market share.

Why Bop Design?

“Bop” means to move, go forward and proceed. Our team of experts is reliable, responsive and dedicated to moving your business forward. We are 100% focused on B2B web design and marketing. Finding the right B2B marketing firm can be a tricky prospect. Larger, traditional marketing firms may do great work, but most focus on consumer brands and do very little B2B branding.

Bop Design understands that in order for a company to grow and acquire new ideal clients, a holistic B2B marketing approach is required. First, a firm needs to start with a solid foundation: compelling B2B branding, an innovative website design and educational marketing materials. Once the foundation is set, an engaging inbound marketing plan helps increase brand recognition and generate leads from content marketing, SEO tactics and social media.

We believe that every B2B company—regardless of its size—deserves cost-effective design and comprehensive marketing solutions. We work specifically with B2B—usually ones with fewer than 250 employees—that are serious about growing. Offering a wide array of branding services, we act as a tactical extension to your internal marketing department helping your firm achieve its marketing objectives.

 
$25,000+
 
$150 - $199 / hr
 
10 - 49
 Founded
2008
Show all +
San Diego, CA
headquarters
  • 610 W. Ash Street, Suite 706
    San Diego, CA 92101
    United States
other locations
  • 520 Broadway Suite 200
    Santa Monica, CA 90401
    United States
  • 4590 Macarthur Blvd Suite 501
    Newport Beach, CA 92660
    United States
  • 25 Broadway 9th Floor
    New York, NY 10004
    United States

Portfolio

Key clients: 
Accounting, Biotech, Consulting, Engineering, Financial, FinTech, Health & Fitness, Medical, Software, Technology, etc.

B2B Website Design for cSubs

Not your typical corporate library software.
cSubs is your business intelligence secret weapon.

Your information management solution should support your company’s information professionals, not slow them down.

The cSubs suite of corporate library software and services are designed with information professionals in mind. Smart tools, document storage and access, and streamlined workflows

provide approved users full access to vital information including contracts, renewals and analytics. cSubs helps you manage information more effectively — because Business Intelligence Matters.

B2B Website Design for InnoVint

Intuitive Winery Management Software for Winemakers, by Winemakers. InnoVint is a blend of experienced winemakers and tech wizards who are passionate and dedicated to modernizing how the winemaking process is managed. Our intuitive, easy-to-use platform makes it effortless to manage every aspect of your production and workflow.

B2B Website for Applied Composites

Specializing in complex composite assemblies for the aerospace industry, Applied Composites has a long history of providing customer satisfaction by focusing on continuous improvement processes that help reduce time and cost. Our aerospace composite manufacturing capabilities are among the best in the industry.

The executive team at Applied Composites represent some of the foremost leaders in the field of aerospace

composites. With over 45 years combined experience, our leadership is committed to exceeding our customers’ expectations and providing a safe, family-oriented environment for employees.

B2B Website for Engineering People

Mechanical Engineering Design, Consulting & Talent - agility combines with experience to give you a rare blend of quality, speed and top-level service in your projects. As a boutique engineering firm, we’re nimble enough to adapt to your needs while bringing nearly 30 years of innovation in mechanical engineering services.

B2B Website for Silvus Technologies

MIMO technology company, Silvus Technologies, needed a website consistent with its cutting-edge technology. Bop Design created a new website design that better communicates the product applications to Silvus’ target markets: military, government funded research, law enforcement, and TV broadcasting.

B2B Website for TechFlow

In today’s fast-paced environment, TechFlow helps organizations transform their digital services. As leaders in innovative software development, IT security, and cloud adoption, we’ve modernized over 100+ distinct government IT applications using Agile at Scale software developments and DevSecOps techniques. Our companies breadth and depth of services, including cybersecurity, mobility, and logistics platform

services, as well as our approach to incorporating best-of-breed technologies and industry best practices, gives TechFlow a level of technical expertise that is hard to find elsewhere.

B2B Website for Perr&Knight

Perr&Knight hired Bop Design to create a new messaging platform and website that highlights their relentless pursuit in providing superior actuarial services and innovative software solutions to insurance companies across the globe. Taking the time to understand their complex service offering and unique SaaS solutions, Bop Design was able to create a website that sets them apart from their competition and resonate with

their various target markets.

The new website will act as a “living, breathing resource center for both prospective and current clients, in addition to helping the firm grow by driving ideal visitors to increase client base. Visit the full website here

 

B2B Website for Melfred Borzall

Melfred Borzall is the global leader in horizontal directional drilling (HDD) Tooling. Bop Design created a new website with brand messaging that highlights the company’s 70+ years in business and complements channel partners’ (distributors’) business development efforts. You can visit the full website here

B2B Website for TAG

TAG is a Southern CA based firm that has three different service areas—accounting, software and family CFO. The new website shows how these three offerings work seamlessly together. The stronger branding platform helps grow TAG’s overall business by giving them the marketing tools to better articulate the firm’s unique value proposition, drive ideal clients to the site and increase new client engagements. You can visit the

href="http://www.teamtag.net">full website here

Reviews

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WordPress Development for Mass Notification Company

"The general feedback for the site itself has been completely positive."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Dec. 2014 - Ongoing
Project summary: 

Bop Design revamped a website using WordPress, improved its SEO, and designed a more functional back-end interface.

The Reviewer
 
51-200 Employees
 
San Diego, California
Jeff Lewis
Senior Marketing Manager, MIR3
 
Verified
The Review
Feedback summary: 

The new site looked beautiful and was very easy to maintain and update. It also ranked higher on several crucial keyword searches. Bop Design earned praise for their affordability, design talent, and willingness to address the entire scope of the project.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Please describe your company.

We are a mass notification company. We work with a lot of larger businesses that use notifications to send out to their employees when there are disasters. Our biggest areas are disaster recovery and business continuity. We also have solutions for IT [information technology] alerting, to automate notifications to various employees.

What are your role and responsibilities?

I am the senior marketing manager. I handle most of our digital marketing, so the website is one of the things that falls under my responsibility. We have a team of about four or five here. We have a designer, copywriter, and marketing coordinator. I manage our relationships with vendors, sales, and all of our digital marketing.

OPPORTUNITY / CHALLENGE

What was your goal in working with Bop Design?

Our old website was awful. It was bad from a usability perspective. On the back-end side, it was very hard to make updates and to change things the way we wanted to. We wanted to update our site to have a little bit more of a modern look.

We like to think of ourselves as an innovative, cutting-edge technology company, and our website did not represent that. So, one of the biggest goals was to do that, to make it easier to manage on the back-end, and to improve our search engine optimization as well, so that we're in the top results coming up for things like "mass notification" and "emergency notification."

SOLUTION

Please describe the scope of their work.

They did pretty much everything. At first, they worked on the design to give us an idea of what the site would look like. We gave them feedback on the design. They made several adjustments and then took on the full development of the site. We used WordPress, so they were not only working on the front end but also designing the back-end interface so that we could make changes to various pages. Bop Design did everything, pretty much, from start to finish.

What was your process in selecting Bop Design?

We wanted to make sure we were working with a local vendor, so that we could have some face-to-face meetings as we were going through all this. The first thing we looked for was Web companies in San Diego, and Bop came up as one of the top ones. I think there were five to seven companies that we made initial contact with. Probably four of them ended up responding and coming in to meet with us. We met face-to-face with those four different companies before we finally ended up selecting Bop.

Can you give a sense of the size of the initiative?

I'm sorry, but that information is confidential.

RESULTS & FEEDBACK

When was the project completed?

I think we started looking for vendors around November [2014]. It was the end of November, or the beginning of December when we first started working with them. The relationship is still ongoing. We have a monthly retainer with them to handle any issues that come up with the site – any minor changes that we need to make. They also monitor general things on the site, make sure that our version of WordPress and all the plug-ins are up to date and that there aren't any problems going on with the site.

What were the results of the project?

The general feedback for the site itself has been completely positive. We hear nothing but good things about the way it looks. On the back-end, we're very pleased with the way that it's set up. It's a lot easier to make edits than on our previous site. It's sort of night and day from the way things used to be, so from that perspective, it's been all positive.

Do you have any statistics or metrics on the project?

As far as SEO, it does take some time for that to bump up, but we are seeing some improvements in some of the more specific keywords that we're targeting. We haven't, as yet, seen as much improvement in the broader ones, the big ones that we're looking for, but we're still hopeful that with more time we will get to that point.

What differentiates Bop Design from other vendors?

The biggest thing was that the scope was never an issue after the project started. You always begin with an initial idea of how the project is going to go, and then things change through time. With other vendors, when things change, they would say that these changes are out of scope and that we have to add this much more money to the project. We never once had that conversation with Bop.

Things changed pretty drastically halfway through the project, and we had to do a soft launch of the site before we did the full redesign. Even with a big change like that, there was never a discussion about us having to pay more because things changed. We made this agreement at the beginning, and their job was to deliver it, period. I really appreciated that, because it allowed us to focus on the project itself without having to worry about there being incremental costs along the way.

In hindsight, are there areas in which they could improve, or things you might do differently?

Not much, to be honest. They've been great to work with and very responsive. The communications with them have been good – very organized. I can't really think of much else that I would say to improve. I guess that's a good thing, but we've never really had any issues with them.

What advice would you give a future client of theirs?

I would say to have some metrics and some goals in line – some very hard, specific things that they would like to achieve at the end. Then, make sure you are measuring your progress against those. It's very easy for a vendor to just finish a website design and say they're done. But, you want to make sure you have something as measurable and concrete as you can to compare to once the project is finished. That will more easily allow you to gauge success on other factors beyond just having a new website.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Web Redesign and Marketing for Staffing Agency

"We appreciated their feedback and speed."

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Jan. - May 2017
Project summary: 

Bop Design created strategic marketing content while redesigning a website.

The Reviewer
 
11-50 Employees
 
San Diego, California
Shaun Enders
CEO, Transition Staffing Group
 
Verified
The Review
Feedback summary: 

The site experienced more traffic and lower bounce rates. Bop Design capably managed the project in an efficient manner.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I’m the founder and CEO of Transition Staffing Group, a professional services staffing agency.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Bop Design?

We hired Bop Design for complete website redesign and strategic marketing.

What were your goals for this project?

We wanted our clients and candidates to connect better with our brand and easily understand our value proposition.

SOLUTION

How did you select this vendor?

We interviewed Bop Design in person and immediately knew they were the right group for us.

Can you go into detail about the services they provided and the scope of the project?

They delivered a complete web redesign while providing marketing content.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Web traffic increased and bounce rates decreased.

How was project management arranged and how effective was it?

They had excellent project management.

What did you find most impressive about this company?

We appreciated their feedback and speed.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
    They are not inexpensive, but not overly expensive. Clients get what they pay for.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

B2B Website Redesign for Fintech Company

“Their expertise with the WordPress platform was impressive.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Sept. 2017 - Mar. 2018
Project summary: 

Bop Design migrated a legacy PHP website to WordPress. They improved the UX/UI, updated the theme, and added a sales funnel for online leads.

The Reviewer
 
11-50 Employees
 
Orange County, California
Marketing Manager, Payment Solutions Company
 
Verified
The Review
Feedback summary: 

The launched website resulted in significantly more leads, which is attributed to Bop Design’s efforts. Despite some issues with the project scope, their team was accommodating and responsive to feedback.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I’m the marketing manager of a credit card processing solution provider. We focus on interchange optimization to reduce merchant fees and simplify the process of accepting credit cards. I oversee all of our inbound and outbound B2B marketing initiatives, including PPC, email marketing, SEO, and content marketing.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Bop Design?

We hired them to do website migration and redesign.

What were your goals for this project?

We wanted to update the look and feel of our site, increase the usability, and streamline navigation. Our goal was to produce high-quality leads and feature thought leadership resources.

SOLUTION

How did you select this vendor?

We felt their vision aligned well with ours. They focused specifically on B2B lead generation and were willing to be flexible.

Describe the project in detail.

Bop Design migrated our old website from an outdated PHP CMS framework to a new and nimble WordPress CMS system. In the process, they updated the theme and built a proper B2B funnel to generate high-quality leads.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Since the launch of our new website, we have seen an influx of leads for our sales team.

How effective was the workflow between your team and theirs?

Throughout the entire process, their team was extremely helpful and productive. They provided thorough updates and quick feedback.

What did you find most impressive about this company?

Their expertise with the WordPress platform was impressive. They’re great at B2B-focused design.

Are there any areas for improvement?

They could provide more flexibility about the scope of the project. Otherwise, I'm very satisfied with the outcome of their work.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
Verification

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Verification Level
Gold
VERIFIED
Business Entity
Status
Active
Jurisdiction of Formation
California
ID
C3252093
Date of Formation
Jul 10, 2009
Source
California Secretary of State
Last Updated
Dec 20, 2018
Payment & Legal Filings
Bankruptcy
No
Tax Lien Filings
0
Judgement Filings
0
Collections Count
0
Last Updated
Jul 22, 2019
Client Reviews
VERIFIED CLIENT REVIEWS
43
OVERALL REVIEW RATING
4.9
Source
Clutch
LAST UPDATED
September 20, 2019