Blink Digital Consulting

Introduce your business and what you do there.

I manage a small telecommunications company in Calgary.

What challenge were you trying to address with Blink Digital Consulting?

We were looking to get more exposure to the market.

What was the scope of their involvement?

They set up a Google Ads and a LinkedIn campaign for us. We supplied the verbiage and materials, and they created and executed the advertisements for us. They monitored the success of the campaigns over time and reported performance metrics back to us. 

What is the team composition?

We worked directly with Jacob (Principal).  

How did you come to work with Blink Digital Consulting?

We found them through a word-of-mouth referral.  

How much have you invested with them?

We spent $1,000 on the project.  

What is the status of this engagement?

We worked together from June–July 2020.

What evidence can you share that demonstrates the impact of the engagement?

While we don’t have too many metrics yet, the ads definitely led to an increase in traffic to our site. We’ve been positively impacted in that way.  

How did Blink Digital Consulting perform from a project management standpoint?

They were great project managers. We communicated mostly through email.

What did you find most impressive about them?

Their responsiveness and value for our money both stood out.  

Are there any areas they could improve?

I can’t think of anything they need to improve upon.  

Do you have any advice for potential customers?

As long as you set some time aside to talk them through your requirements, they’ll help you get the answers you’re looking for.

Introduce your business and what you do there.

I’m the owner of a small bookkeeping company in Calgary. While I only started about a year ago, I grew quickly to my personal capacity. I’ve begun to bring on some subcontractors to assist me in my growth.

What challenge were you trying to address with Blink Digital Consulting?

Marketing is very different from bookkeeping, and I didn’t want to be wearing too many different hats. I called them to help me determine the next steps for marketing and promoting my business.

What was the scope of their involvement?

My main goals were to get a website in order, determine a sales funnel, and focus on lead generation. In the beginning, I hired him to handle some basic social media management and ads to get us started. At this point, my website is almost complete and we're establishing a sales funnel. He’s been invaluable in talking me through my marketing strategy. 

Currently, he creates social media content and ads. He’s advertising on Google My Business, Facebook, LinkedIn, and Instagram. Once the sales funnel is complete, he’ll be driving paid ads and traffic through LinkedIn marketing tools. 

What is the team composition?

I work directly with Jacob (Owner). 

How did you come to work with Blink Digital Consulting?

Jacob and I are both members of an organization in the area. After meeting with him, their services seemed like a good fit. I relied on testimonials and instinct to make the decision. 

How much have you invested with them?

At this point, we’ve spent under $500 each month. Once the sales funnel is complete, we’ll expand the scope and spend. 

What is the status of this engagement?

We’ve been working together since April 2020.  

What evidence can you share that demonstrates the impact of the engagement?

We’ll start measuring ROI once the sales funnel is built. However, their services have been great in allowing us to establish advertising channels that can grow over time. We’re starting to see some traction in terms of social media engagement as well.  

How did Blink Digital Consulting perform from a project management standpoint?

They have a strong grasp of procedures, planning deliverables, and deadlines. We communicate with each other through a Slack channel.

What did you find most impressive about them?

They’ve demonstrated that they have expertise in their field. I’ve seen other businesses suffer from shady marketing practices and am happy that I’ve never had any issues like that with Blink Digital Consulting.

Are there any areas they could improve?

We’ve had a great relationship so far. 

Do you have any advice for potential customers?

Be clear about the results you’re hoping to see. Setting clear metrics from the beginning is very important. I extended clear goals to make sure they knew what success would look like to me.

Introduce your business and what you do there.

I’m the owner of an estate executive services, working in the executor role. 

What challenge were you trying to address with Blink Digital Consulting?

Executive services are such a niche market, and only a small portion of lawyers advertise it. But, I wanted to do a holistic approach for my company. It was really about getting my name out there to be more well-known in my area.

What was the scope of their involvement? 

Blink Digital Consulting has done a lot of social media advertising, creating both free and paid ads. They typically do promotions in Facebook, Instagram, and LinkedIn, though the team has come up with several different ways to reach our target audience.

One of them involves sending out information lists to clients as part of a promotion. By going through my website, clients can access downloadable PDF lists for specific duties that they will need to perform.

For each ad, Blink Digital Consulting sets up analytics so that I can follow up with prospective leads.

What is the team composition? 

I only work with Jacob (Principal).

How did you come to work with Blink Digital Consulting?

I was referred to a service provider through one of my business networking groups, but that person was more suited to larger clients. They, in turn, referred me to Jacob because he worked with smaller boutique-type businesses.

How much have you invested with them?

I pay a bit under $500 per month.

What is the status of this engagement?

We’ve been working together since July 2020. Recently, I’ve reached out to him to change up our campaign, and this is about the time that he’d suggested switching things anyway.

What evidence can you share that demonstrates the impact of the engagement?

Because my market is niche and circumstantial, I’ve made some fantastic contacts and business partnerships through the ads. These contacts work in a similar industry, and I’ve become aligned with them, which means I’m able to refer business back and forth. I’m confident that things will get busy with time.

How did Blink Digital Consulting perform from a project management standpoint?

We don’t use a formal project management tool given the size of my account. Having said that, they’re very good on their deliverables and are always on top of communication. We primarily talk through email and Slack.

What did you find most impressive about them?

Blink Digital Consulting is good at reaching a lot of people in a short period of time. Jacob has been particularly fantastic. He has that the right intuition, which allows him to work with minimal information to produce maximum results.

Are there any areas they could improve?

My only concern is that they could change up the formats of their ads a bit more. However, that’s probably equally my fault as it is theirs.

Do you have any advice for potential customers?

You should communicate with them.

Introduce your business and what you do there.

I’m the founder and CEO of Zenoshi. We’re building a rewards platform on an app that gives people the opportunity to take a photo of a receipt and get rewards each time they do so. 

Since the app hasn’t been released, we’ve been getting people to express their interest in the app, and there’s all kinds of prizes if they do that. We also have a discount site where people can get discounts on over 350,000 merchants across the United States. It’s a subscription service.

What challenge were you trying to address with Blink Digital Consulting?

We wanted more subscribers for Zenoshi premium. We also wanted more expressions of interest in the app (people signing up for when the app is ready to download).

What was the scope of their involvement?

At first, they performed organic marketing on Instagram, Facebook, LinkedIn, and Twitter. We got a decent amount of traction from that. Later, we ended up throwing money at it, and it took off even more. 

What is team composition?

I was only in touch with Jacob (Owner & Founder).

How much have you invested with them?

We’ve invested under $10,000 in his services.

What is the status of this engagement?

We started working together in Feburary of 2019, and the relationship is ongoing.

What evidence can you share that demonstrates the impact of the engagement?

He’s had a fantastic impact. We ended up with a lot of people registering for the expressions of interest, and we ended up with some subscribers as well. 

When Jacob started, I had another marketing guy performing marketing. Jacob’s work was 10x better than the other guy.

He does a great job of finding the right photographs to use and blending them together. We’ve been getting great reactions on Instagram as well as Facebook. The reach has been fantastic.

How did Blink Digital Consulting perform from a project management standpoint?

His style is fantastic. He’s very project-oriented, very detail-oriented, and very focused. Even though my other marketing guy wasn’t working for Jacob, Jacob would keep him on his toes. He’s very, very good at what he does.

We started out communicating through Slack. More recently, we’ve been using mostly text messages, Facebook messenger, or phone calls. 

What did you find most impressive about them?

His efficiency is impressive. But, I’m even more impressed by his resourcefulness. For example, I asked him if there was any way we could get a video, and two hours later he had a video ready. 

Are there any areas they could improve?

He’s producing such great results that I don’t know how he could get better. People can always get better at what they’re doing, but I can’t pinpoint where he could improve.

Do you have any advice for potential customers?

Be clear with him about what your expectations are and what you need. If you don't, Jacob will dig it out of you anyway. For example, I already referred them to another company that has hired him. That company tends to do so many different things. But, Jacob managed to define the narrow, nitty-gritty area to focus on.

My advice to companies is to hire Jacob and let him do a discovery session with you. I’ve found that the more guidance that I give him, the more he tends to stall. So, let him do his thing because his tactics work really, really well.

Please describe your company and your position there.

I am the owner of Sheaken Music Inc. which umbrellas Sherry Kennedy Music and Let the Music Paint!™ I am a professional singer/songwriter/recording artist/visual artist/fashion art/vocal coach. Everything that I do involves creating through music.

For what projects/services did your company hire Blink Digital Consulting?

I needed help with my business. I am fairly well known in certain circles but knew that I was missing out on so many other opportunities to share what I do through music. Blink digital just seemed to understand what I was wanting to do. Jacob Fourie listened to what I said and put it into motion.

What were your goals for this project?

I wanted to reach more people and although I had done some SEO work on my site, I knew I need a professional to help me achieve my intention of reaching new people who needed my help.

How did you select this vendor?

I actually spent several weeks and many different phone conversations with various companies to find out who might best be able to help me. I wanted someone who would take the time to understand my needs and not be too judgemental of my inadequacies in the computer world. Jacob Fourie fit the bill.

Describe the project and the services they provided in detail.

At first I was tempted to go with Word Press but I already had a site that was paid for with WIX. Jacob told me he would be happy to do either but understood my wanting to use what I had already paid for. He rebuilt my site for me and we went over everything that I wanted. He was open to my suggestions and changes. It is now in if finishing stages and I am very happy with out it works and functions easily. He is also setting up the SEO for me as well. Not only did he do all of that he took the time to explain things to me so that I had a grasp on what was going on and how it worked. I am very grateful for that!

What was the team composition?

I am a small business so basically the team consisted of me!

Can you share any information that demonstrates the impact that this project has had on your business?

I can not do that right now as it is so new and has not yet been taken live. But I can tell you that it will be a tremendous help from what it was before.

How was project management arranged and how effective was it?

I don't feel this question is pertinent to my situation.

What did you find most impressive about this company?

Well, Jacob Fourie was knowledgeable, considerate, very helpful in all of his explanations and even though I was a small company he showed me the same respect the big conglomerates receive. That is very commendable. I felt that what I was hiring him to do was important to him. He is definitely an asset to this company.

Are there any areas for improvement?

Of course, there are always areas that we can improve on but to be honest, I am totally happy with my experience in upgrading my business with Blink Digital. Thank you Jacob Fourie for helping navigate through this process.

Please describe your company and your position there.

My Company name is Pharmaceutical Logistics Inc. I am the Owner/Principle/President of the corporation. Our company services the Pharmaceutical industry's transportation and logistical needs.

We work for AHS, pharmacies, hospitals, doctors, and anyone that requires any class of pharmaceuticals that may be controlled or temperature sensitive. We also assist our clients with home care products, pharmacy recycling, and anything medically related.

For what projects/services did your company hire Blink Digital Consulting?

We required a professional website, that was able to entertain e-commerce, waybill platforms, and client log-in interfaces. Jacob, was absolutely wonderful with his knowledge abd ideas.

What were your goals for this project?

We are in the early stages of our newly developed company, hence we just wanted something simple and easy to work wit. Our clients have limited time to order their deliveries. So we asked Jacob, to develop something east to use.

How did you select this vendor?

I reached out to a number of designers who sent me some referals. Jacob was one of them. After our first meeting, I was confident, I wanted Jacob on my design.

Describe the project and the services they provided in detail.

Jacob, was profession from day one. He continuously kept in contact with me, asking me what I thought as we went along. He always recommended things and made certain all my social media accounts were set up and working for marketing purposes.He went out of his way to do those extra things for me. And always assured me things would be to my satisfaction.

What was the team composition?

Jacob, Jerrick (my son) and myself.

Can you share any information that demonstrates the impact that this project has had on your business?

We are very happy with the results on the website. The feedback we have received from our clients on it simplicity is amazing. Its very simple, however, has a professional side to it.

How was project management arranged and how effective was it?

We pretty much communicated via SECURE messenger. During the whole project we only required two phone calls. It saved a lot of time and allowed me to focus on my business and answer when I was able.

Some days I would come home to 20 messages and could spend 20 minutes answering them. By the next day Jacob had all my questions answered and mainly everything added to the design.

What did you find most impressive about this company?

Pure and simple, INTEGRITY!! Blink and Jacob, do what they say they will do. You can trust them with anything and they won't let you down. Very impressive.

Are there any areas for improvement?

There's always room for bettering yourself and I don't believe, that will ever end for anyone. Jacob, puts 100% into everything he does and I know, its the best he can possibly do.

Introduce your business and what you do there.

I’m the president of Lingua Translation Services, a translation services company.

What challenge were you trying to address with Blink Digital Consulting?

I needed development help and hired Blink Digital Consulting for the job.

What was the scope of their involvement?

I explained what I needed and was in charge of coming up with the content while they developed our website from scratch. Blink Digital Consulting contributed a lot to the idea of the business, consulting us on topics such as brand and logo development, images, and more.

What is the team composition?

I only worked with their digital consultant.

How did you come to work with Blink Digital Consulting?

I was skeptical about web development, to begin with. I contacted a few companies and when I approached Blink Digital Consulting, I found that they were very easy to talk to and prompt at communicating through email and phone. They explained everything amazingly, which made me confident in choosing them.

How much have you invested with them?

We spent $500 on their work.

What is the status of this engagement?

We worked together in September 2019. The project took about a week and then I requested a few changes.

What evidence can you share that demonstrates the impact of the engagement?

Blink Digital Consulting came up with the perfect logo—it’s simple and really nice. They also produced a professional website that the people that I will be working together with really like. I’m satisfied with their work, and as our business grows, I’ll be sure to follow up with them for upgrading the website. For now, they gave me instructions on how to make changes on my own if I need to.

How did Blink Digital Consulting perform from a project management standpoint?

Project management was perfect. Blink Digital Consulting was punctual, professional, and patient. Their digital consultant would travel quite a distance in order to meet with me in person and always called at the right time to ask if I was happy with the website. He was good at listening and trying to understand the dynamics of our company.

What did you find most impressive about them?

Everything was excellent.

Are there any areas they could improve?

There’s nothing they need to improve.

Do you have any advice for potential customers?

Communication is the most important thing. Clients should always be upfront and tell Blink Digital Consulting what needs to be done.

Please describe your company and your position there.

Motorsports Dealership. Marketing & Administration Manager.

For what projects/services did your company hire Blink Digital Consulting, and what were your goals?

Search Engine Optimization. We were taking on new product lines and wanted to increase our rankings for related searches.

How did you select Blink Digital Consulting and what were the deciding factors?

On recommendation of an agency firm.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Increase page ranking for Kawasaki and Suzuki related searches.

How many people from the vendor's team worked with you, and what were their positions?

Jacob - owner

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Jacob has been excellent at delivering results and working with our specificities. We are successfully ranking within the top 3 on most of our major searches.

Describe their project management style, including communication tools and timelines.

Jacob is easy to work with. He adapts to our quickly changing demands, and volunteers suggestions and areas of focus as well.

What did you find most impressive or unique about this company?

A lot of SEO companies are outsourced, and require a bigger 1-2 year plan. The seasonality of our business requires us to change gears quickly, and Jacob has always been willing to work with that.

Are there any areas for improvement or something they could have done differently?

No.