Good Work for Good Causes
Blenderbox is a creative agency in Brooklyn, NY. We deliver positive impact through digital strategy, design, and technology. We partner with mission-driven enterprises to create human-centered, data-driven, and accessible experiences. Using a variety of robust technology platforms, we streamline complex business operations and build user-friendly tools to support all aspects of your online workflow.
Clientele include educational organizations, non-profits, foundations, arts and cultural institutions, government entities, and the City of New York.
We are a certified WBE in the City and State of NY.
We forge same-team collaborative working relationships with our clients and work towards mutual goals.
RESEARCH & STRATEGY
Through immersion, collaborative brainstorming, and prototyping, we'll help you construct and plan your digital roadmap. We build on a solid foundation of research about your organization's structure, content, peers, audiences, and most importantly: your goals. We'll create a plan for content creation and guidelines to support it.
We blend creativity with data analysis to deliver intuitive interfaces and joyful online experiences. We employ modern best practices in systems design and accessibility to optimize and elevate your brand aesthetic.
We engineer elegant, responsive, solutions to complex challenges. We help organizations transition to modern frameworks and content management platforms. We handle third party integrations seamlessly.
We measure and track key performance indicators across multiple systems to demonstrate successful outcomes.
Let's talk about your project!
NYC Dept. of Education NYC Economic Development Corporation NYC Mayor’s Office for Economic Opportunity Massachusetts Port Authority New Hampshire Department of Education Andrew W. Mellon Corporation Carnegie Corporation of New York Critical Ecosystem Partnership Fund New York Blood Center Robert Wood Johnson Foundation Harvard University Institute of International Education Rhode Island School of Design Yale Law School WeTeachNYC 59E59 Theaters Lincoln Center Theater Playwrights Horizons
We NYC is a government initiative helping women entrepreneurs start businesses that wanted a tool to help women build their businesses. Blenderbox became involved when We NYC wanted to create a portal for resources. After conducting research, Blenderbox incorporated modern, yet bold branding with a human-centered design. Designed as a mobile-first website, make it efficient and easy to use. With this website, We NYC has helped New York win Best City for Women Entrepreneurs.
As a neuroscience educational initiative, Brainfacts.org reached out to Blenderbox to create an interactive website to disseminate knowledge. Using a scaffolding technique, more information is revealed as participation progresses, allowing for students young and old to participate. Eight interactives are live on Brainfacts.org and are helping to disseminate information about neuroscience.
With over 1.1 million students in 1,800 separate schools, the New York City Department of Education needed a system to help families navigate the application process. Taking the context of New York City into consideration, Blenderbox created a multi-faceted platform that features a multi-lingual and foster-care option. Blenderbox’s platform is the first of its kind and has drastically changed NYC DOE’s process.
"[They're] one of the most capable agencies I’ve worked with in my career."
Blenderbox redesigned an outdated government website, improving UX and shifting to a mobile-first approach to accommodate modern users. Improvements based on extensive focus groups and surveys.
"[They're] one of the most capable agencies I’ve worked with in my career."
Oct 20, 2017
The redesigned site has shown measurable improvements in navigation and earned positive feedback from both internal and external users. Project management skills are second to none, and personable leadership has established a long-term business relationship.
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m an IT director with a government agency in the Northeastern United States.
What challenge were you trying to address with Blenderbox?
We wanted to redesign our seven-year-old website to improve UX for both internal and external users and accommodate shifting technological trends.
What was the scope of their involvement?
Their first step was to speak with stakeholders from across our organization to ensure the updates met all internal requirements. From here, they conducted focus groups to determine how our 8 million annual users interact with the site. They analyzed our existing web components to determine which ones were still viable and evaluated our mobile technology platforms.
With the planning phase complete, Blenderbox built new code to redesign the user interface and secure integrations with backend systems.
Based on their analysis, Blenderbox found that most of our traffic comes through mobile platforms, so the biggest change was shifting the website to a mobile-first approach. They streamlined our older desktop-centric, image-heavy model to better reflect the way modern users interact with our site.
Following completion, they’ll continue to provide routine maintenance.
What is the team dynamic?
Formally, everything is funneled through the project manager. The project team typically meets once a week, sometimes twice if needed.
Informally, I have direct contact with the Blenderbox’s president. If I have any kind of issue, I can contact him and he’ll address the issue personally.
How did you come to work with Blenderbox?
As a government agency, Blenderbox was competitively selected and chosen from a number of RFP responses. Their proposal went through a very thorough process and was ultimately selected by a diverse committee of people from across the organization.
What is the status of this engagement?
We started working together in September, 2015 and our relationship is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
In terms of social media, our analytics show that users have very positive sentiments about the new site, particularly the mobile-first design. We’ve also seen a dramatic increase in traffic to webpages that previously underperformed, which we attribute to improved site navigation.
Internal feedback has been great, with our executives responding very favorably.
How did Blenderbox perform from a project management standpoint?
They’re exceptional. The project manager they assigned is meticulous, detail-oriented, and one of the better project managers I've worked with in my 20 years of experience. We communicate through phone, e-mail, and various web tools, including Sifter for tracking issues and Basecamp for regular project communications.
What did you find most impressive about them?
The dedication of their president's senior leadership. When they presented their proposal, I asked what set Blenderbox apart. Their CEO looked me in the eye and explained that he stands behind his developers, project managers, and his company as a whole, and promised to personally ensure our satisfaction. You don't often see that level of dedication and he's stood behind every word.
Are there any areas they could improve?
I can't think of any deficiencies at this point. They've proven themselves capable and dedicated, so there's nothing I can fault them on.
Advice for potential customers?
Blenderbox is everything you would expect from a web development company. They schedule and complete goals in a professional manner, but what sets them apart is the dedication of their leadership. This makes them one of the most capable agencies I’ve worked with in my career.