UX Design & Engineering

We are experts at crafting digital experiences of the web, mobile and enterprise applications. In just 5 years we have crafted 100+ products (B2B + B2C) in numerous domains.

We come with a curious mind, simplify the information for its users and make products that leave a positive impact. We provide user experience design (UI/UX) and software engineering (development) services all over the world.

  • Team of 25+
  • Projects completed 100+
  • Domains covered 35+
  • Product Type - Web and Mobile Applications
  • Industry Type - B2B, B2C
  • Products across global market
  • Client Testimonials - https://goo.gl/MuQfga

Website - www.auberginesolutions.com

Request a free usability review: https://goo.gl/ELN6FL

 

 
$5,000+
 
$25 - $49 / hr
 
10 - 49
 Founded
2013
Show all +
Ahmedabad, India
headquarters
  • A507 Devaurum, Anandnagar Rd, Prahlad Nagar
    Ahmedabad, GJ 380015
    India

Portfolio

Key clients: 

ezDI Inc., OmniMD, Fitness Cubed, Digital Cues, Capital Novus, Moather, Flype, ZoCreate, Rivet Labs, Radiant Labs, Giving Rise, TruCom, Travoke and more...

Lucent Labs City Energy Consumption Analytics

This application is a platform which helps in impelling a city's energy plan.

https://www.behance.net/gallery/64819873/Lucent-Labs-City-Energy-Consump...

Digital Marketing Publishing Platform

Responsive web application user experience design for content creators and clients to collaborate and create engaging content for social media

https://www.behance.net/gallery/63704975/Digital-Marketing-Publishing-Pl...

Fitness Application

It is a mobile application which helps users to stay fit while working in office or reading a newspaper at home. For the self motivation, the user can set his/her own daily goal or can choose predefined challenges (Beginner, Intermediate, Advanced) that will help him/her to increase strength gradually. Users use the under desk device called Cubii, and can compete with others in the Cubii-community with public groups like City,

Company or State.

https://www.behance.net/gallery/47536841/Fitness-Application

Food Discovery and Delivery App

This is a one stop solution for foodies to discover food in a new town, place recurring and scheduled food orders as well as offer home made food to a larger audience.

https://www.behance.net/gallery/64382179/Food-Discovery-and-Delivery-App

IT Monitoring System

In this project, very complicated pieces of information needed to be understood, simplified and organized to make for a memorable user experience.

https://www.behance.net/gallery/24513843/IT-Monitoring-System

Employee Training Platform

A platform to program on the fly training for employees.

https://www.behance.net/gallery/64389017/Employee-Training-Platform

Reviews

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Product Redesign for Home Energy Auditor

"They explored a range of ideas and arrived at a well-honed solution."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Sept. - Oct. 2017
Project summary: 

Aubergine Solutions Pvt. Ltd. assessed product shortcomings and prepared an updated design based on stakeholder input, technical compatibility, and streamlined data-visualization methods.

The Reviewer
 
1-10 Employees
 
Boulder, Colorado
Benjamin Mailian
Co-Founder, Snugg Home
 
Verified
The Review
Feedback summary: 

The improved SaaS solution met UX and functionality objectives and has expanded business opportunities in new regions. Aubergine Solutions Pvt. Ltd.’s collaborative approach, relevant suggestions, and competitive pricing helped this outsourced engagement succeed.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I’m a co-founder of and the chief design officer for Snugg Home. Our product, Snugg Pro, is a software as a service (SaaS) that offers home-energy auditing for the U.S. market. I manage the product’s design and development. 

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Aubergine Solutions Pvt. Ltd.?

We were redesigning a home-energy efficiency scorecard for a client who runs an energy efficiency program. To accomplish this, we collaborated with Aubergine Solutions.

What were your goals for this project?

In order to redesign our existing document, we had to consider the shortcomings of the solution, collect input from old and new stakeholders, and integrate the new design in a way that was compatible with our Snugg Pro app and its design language.

SOLUTION

How did you select this vendor?

Aubergine Solutions is an active member of the UX design community in Ahmedabad, India—the city I call home. They organize regular meetups, which is how they came to my attention. Once I met Bhakti (Chief Design Officer, Aubergine Solutions Pvt. Ltd.), I realized she's highly knowledgeable in design and data visualization.

Describe the project in detail.

The project consisted of designing and visualizing home data in a way that allowed a non-technical homeowner to understand the home's performance in terms of energy usage and carbon emissions.

What was the team composition?

Bhakti led the Aubergine team. She and I collaborated to explore design directions. I believe Bhakti also delegated work to another designer on her team in a way that suited the tasks at hand. 

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our client loves the final solution. It launched successfully and actually allowed us to expand the role of the scorecard to other territories.

How effective was the workflow between your team and theirs?

Bhakti directed a solid design process, from paper-and-pencil drafts all the way to Sketch files. We went through a number of iterations internally as well as after receiving feedback from the client. They explored a range of ideas and arrived at a well-honed solution.

What did you find most impressive about this company?

They nurture employee growth and actively contribute to the local design community. Bhakti has a lot of academic and practical data-visualization knowledge. She was able to identify the subtle nuances of various approaches and suggest options that I had not considered.

Are there any areas for improvement?

I can’t think of anything.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Web & Mobile UI/UX Design for Contacts Management App

"They continually focused on creating simple, attractive designs for the regular user."

Quality: 
4.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Dec. 2017 - Ongoing
Project summary: 

Aubergine is working on UI/UX design for a Contact Management Application that allows individuals and businesses to securely manage contact information. They handle design work for the B2C mobile app and B2B Enterprise Dashboard

The Reviewer
 
11-50 Employees
 
Gujarat, India
CPO, IT Company
 
Verified
The Review
Feedback summary: 

Although the product has not launched, development has progressed smoothly and beta users have responded with enthusiasm. Aubergine's dedicated, adaptive management keeps the project on track. The team balances pragmatic problem-solving and sophisticated design skill. 

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

We are developing an auto-updated, synchronized, digitally verified contacts management system for smartphone users with contact backup and restoration processes. Our initial focus was to solve regular problems within the B2C market, specifically regarding automatically updated contact lists that change any contact details, remove duplicate contact numbers, include intelligent call log analysis, and provide a platform for all contacts in the list to integrate with social media and other messenger apps. From there, we evolved the product concept into a robust B2B Dashboard system where SME-based to MNC organizations can easily retain their online phonebook directories to manage all their employees, partners, vendors, suppliers and other business associates contact related information within a private cloud system. Contact details can be shared and updated between users, although the default option is to keep this information private. Our solution also has event management functionalities, providing notifications for birthdays and other events.

After we developed these B2C functionalities, we started work on our B2B solution. We found a lack of organization within small, blue-collar industries. Employers did not have a good way of storing workers’ personal information. Since the process was predominantly manual, we aimed to facilitate a paperless solution that would allow organizations to maintain a standard, mobile-friendly database format that could be integrated with CRMs and other systems.

The solution could also be used to manage information from business associates and clients. We built strong hierarchies based on personal, family, and professional relationships connected with our B2C application. This allowed companies to see the existing professional connections of employees. All the users connected to our application, whether directly or indirectly, would receive continuing updates and reviews based on the services they provided to different companies.

We have created other modules for the support of users and business clients that use the B2B platform, including an employee verification system, an online sales and marketing system, an online office visitor management system, and a business call log analytics and recording system.

I am the chief product officer of the company. I’m in charge of developing our solutions, maintaining the product roadmap, and managing collaborations with business associates.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Aubergine?

We have a bootstrapped development team of architects and programmers, but we needed help designing the right UI/UX interfaces for both the B2B and the B2C markets. We looked for a team that could offer the best design practices, but our location was primarily associated with the textile industry. After searching in different places, we found Aubergine.

SOLUTION

What was the scope of their involvement?

After discussing our business objectives and B2C product, they proposed a design flavor and framework that would suit our users. Aubergine created a pencil sketch with rough ideas for our design flows. Once we approved the concept, they started work on InVision wireframes. We were given accounts on that tool, which we could use to easily check their progress. We had a few rounds of discussions and iterations based on the changes we suggested.

Instead of working toward final designs from the onset of our collaboration, Aubergine provided multiple sketches from which we could choose. We always had a plan B and C, in case we rejected an approach. Our company’s owner was involved in this process.

We launched a beta version of our application to a closed group of users, shared different design versions with them, and conducted surveys to identify their preferred design. We got feedback from different user types, from company owners to normal staff to everyday people. We shared that feedback with Aubergine’s UI/UX team, and they used it to enhance the color theme, logo, icons, and other elements. They continually focused on creating simple, attractive designs for the regular user.

We've also contracted Aubergine for the design of our B2B platform. It’s a completely web-based application, so it has a slightly different target audience.

What is the team composition?

We have worked with their chief design officer and her team.

How did you come to work with Aubergine?

After receiving some references from collaborators, we shortlisted Aubergine. We looked at their past projects and saw that they focused on the latest design principles. Responsiveness was also a consideration. We got in touch with their two co-founders, had an initial discussion, and shared our thought process.

How much have you invested with them?

The cost of their work has been around $7,000 so far.

What is the status of this engagement?

We started working with Aubergine in December 2017 and the collaboration is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our product hasn’t been launched yet, so we haven’t had any market feedback, but beta users have given us excellent comments.

How did Aubergine perform from a project management standpoint?

We are satisfied with their time management. We’ve had daily standup meetings and weekly review sessions during the design journey. Aubergine understood our work culture and time restraints. They were flexible enough to reschedule meetings for our convenience. We used InVision for file sharing, and Skype and Google Hangouts for calls.

What did you find most impressive about them?

We have been impressed with their work culture, attitude, and commitment. Aubergine is an approachable group. They’re always focused on solving issues and maintaining our timelines.

Are there any areas they could improve?

Aubergine is a startup team, so they do have limited resources. They need to continue hiring the right resources and finding people who understand the latest design trends and user experience principles. To design the right experience, it’s important to understand the psychology of the regular user.

Do you have any advice for future clients of theirs?

I don’t have any specific advice, but Aubergine is a great choice for anyone looking to solve design-related issues.

4.5
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Multi-Project UX/UI Design for IT Company Clients

“My clients appreciate their work and it has helped us get more projects."

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Jan. 2017 - Ongoing
Project summary: 

Aubergine Solutions worked on multiple UX and UI design projects for third party clients. Working first on wireframes, they provided several different options, focusing on considering all use cases.   

The Reviewer
 
11-50 Employees
 
Palo Alto, California
V.P Application Services, Information Technology Company
 
Verified
The Review
Feedback summary: 

The projects are always completed to a high standard and to the customers’ satisfaction. The team is attentive, detail-oriented, and organized, understanding requirements provided to them very well.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I work for a product services company. I am the VP of application services and delivery, overseeing all the projects our team undertake with Aubergine.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Aubergine Solutions?

We started as a development services company, and didn’t have a UX design team. We decided it was better to affiliate with an outsourced team so we would always have resources available.

SOLUTION

What was the scope of their involvement?

We were designing a complex financial system with invoicing capabilities. We needed to fit a multitude of complex functionalities and information into a single screen, while not making it too complicated. We also needed to ensure that the information could be filtered according to different use cases.

Aubergine started by building wireframes in order to see if the workflow and use cases were approached correctly. This was followed by visual design. We were given multiple options for colors and layouts for approval, in order to reduce the chance of having to rework items.

We have also worked with them on a couple of mobile apps—a learning system and a platform for pet owners and vets. The task was to understand different user scenarios, creating user-friendly, modern, and easy-to-use products.

What is the team composition?

We use a mix of junior and senior developers from their team, depending on the project. Their project manager will do whatever it takes to deliver a project. We’ve had very complex tasks with one-week deadlines, for which she assigned one senior and two junior designers.

We have mainly worked with junior developers from their team for budgetary reasons, but they were supervised by the senior staff who made sure that design practices were adhered to.

How did you come to work with Aubergine Solutions?

A U.S. customer for whom we developed a mobile app had worked with Aubergine. I really liked their designs, so I decided to start a collaboration. We started out with a small project and increased the scope to the point of having a full-time designer on their team.

How much have you invested with them?

The average cost of their services is $2,000 per month, but it can vary between $1,500 and $3,000. We work on an hourly basis.

What is the status of this engagement?

We started working with Aubergine Solutions in January 2017.  

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Aubergine was able to embed our customers’ design standards while also bringing out their own perspective. My clients appreciate their work and it has helped us get more projects. Aubergine is our consistent UX partner.

I’ve never had to explain requirements multiple times to them, which happened with a lot of other groups. The team is detail-oriented and the collaboration is very smooth.

How did Aubergine Solutions perform from a project management standpoint?

I provide requirements for what needs to be built, along with clarifying comments. They work through those requirements and submit designs for me to approve. I receive clickable mockups in InVision, not just screenshots. This is useful for making customers understand what the flow of the product will be. When working with complex scenarios and workflows for each user type, they will often provide video recordings. If the customer doesn’t want to interact with an InVision mockup, they can see a recording of how the UI will work.

They have good time management, respect delivery dates, and maintain good communication. We have regular sync-up calls through Google Hangouts in order to share screens and explain the work.

What did you find most impressive about them?

They do excellent UX work and I appreciate the fact that they can understand business use cases very well. They have performed studies of competitive products and helped us find a good differentiator when building our UX, considering required functionalities, key roles, and objectives. They have a product-building mindset. There’s very little rework involved in our projects, and the team takes feedback well.

Are there any areas they could improve?

Providing HTML and CSS files on top of InVision mockups would make the development process much faster. They’re very receptive and detail-oriented, so I don’t have anything else for them to improve. Whenever my requirements were misunderstood by a junior designer, Aubergine didn’t charge me for the work.

Do you have any advice for future clients of theirs?

It’s important to know exactly what needs to be built. For the team to be effective, all use cases have to be considered. If there are any ambiguities in the scope, the client needs to work with the team to clarify them.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
    Their cost is high relative to the Indian market, especially for startup companies.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

UX/UI Design for Indian Telecommunications Company

"One of the products we’ve built with Aubergine has been sold to a lot of customers."

Quality: 
4.5
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Dec. 2015 - Aug. 2017
Project summary: 

Aubergine provided UI/UX design for several public telecom solutions, such as OTP systems and mobile applications. They also worked on branding, including color palettes and layouts. 

The Reviewer
 
1-10 Employees
 
Ahmedabad, India
Hemal Patel
Founder, Truecom Telesoft
 
Verified
The Review
Feedback summary: 

Because of their usable, distinctive designs, the products attracted a large user base and earned a solid reputation. Aubergine impressed with their deep UI/UX expertise, adaptive project management, and innovative concepts. The agency excelled at refining complex solutions.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I am the founder and CEO of Truecom Telesoft, a startup based in Ahmedabad, India. We focus on telecom software and devices.

We develop solutions for public Wi-Fi systems at hotels and airports, including one-time password (OTP) systems and the insular components around them.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Aubergine?

We were working on a different product that focused on college solutions. It was an enterprise travel system that required us to embed a lot of data in very limited real estate, particularly in mobile apps.

Aubergine helped us solve our user experience challenge. They focused on defining the UI from the end-user's perspective, which they accomplished by taking our inputs, challenging our expectations, and asking why we did this and and didn’t do that. We redesigned various specific items. When we started our current project, we went back to them.

SOLUTION

What was the scope of their involvement?

In our case, Aubergine mainly worked on UX design rather than development. We had an initial meeting during which we summarized our UX design, and then they worked with our HTML developers to account for every pixel and create very detailed specifications. They oversaw the branding, including the color scheme, mood, app layout, and icons. Deliverables were in HTML form.

We have worked on four products with Aubergine. By the time they began the second one, they understood how the entire process worked and what our expectations were. They asked many back-and-forth questions, starting with the product name, the mood, and the target base. Aubergine was involved in branding, but not marketing.

What is the team composition?

We worked with four or five people from their team. Our main discussions were with their lead designers, and the work was completed by their junior designers. For the first five sessions, I and another person oversaw the collaboration. It was also a learning experience for us.

How did you come to work with Aubergine?

We have spent around 1 million Indian rupees. [$15,000 USD]

What is the status of this engagement?

We started working with Aubergine in December 2016. The last project was finished in August 2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We worked with them from our products’ inception, so I have no comparative quality scale. One of the products we’ve built with Aubergine has been sold to a lot of customers and gained a great presence. We were one of the first companies to offer a solution like it, and it was pretty well-designed. The feedback has been good.

How did Aubergine perform from a project management standpoint?

We shared documents using Google Drive, and communicated mainly through Google Hangouts. Because we are in the same city as Aubergine, and not too far apart, we met often to discuss bigger items. The project management was done well, using time sheets for tracking hours. They followed through with every item, and always arranged the next meeting.

What did you find most impressive about them?

There is a large web development ecosystem in my city. I could probably find two providers in my own building, and I have a small team myself for in-house product development. The biggest thing we were missing was design, specifically in the initial phase when we were trying to define the project goals, target users, and product design. That was Aubergine’s biggest strength.

Are there any areas they could improve?

At that time, they couldn’t work on too many projects concurrently. They have expanded since that time and changed their office thrice. There is nothing else I can think of.

Do you have any advice for future clients of theirs?

Involve them from the start. Many people get to the UI/UX part too late, which is a mistake I made. Clients need to start working with the designer from the beginning, and even take a break from development if they need to. Aubergine’s team is flexible, and they charge on an hourly basis, so it makes sense to involve them from the early stages.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
    From an Indian perspective, Aubergine is a bit expensive, but the cost is worth it.
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I have referred them to a couple of people.