Atomic Digital Marketing

Please describe your company and your position there.

I am Managing Director of a market research consultancy, which provides market research services in the area of brand, communications, customer experience and new product development. We provide market research in the UK and globally.

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

We are in a period of expansion and wanted to work with a digital agency that could significantly improve website traffic and enquiries. Having been underwhelmed by a number of digital agencies in the past, we approached the matter cautiously!

How did you select this vendor and what were the deciding factors?

We identified three different agencies originally, each specialising in SMEs. Given our previous experiences, we were keen to ID an agency that had a demonstrable record of success and could provide a detailed - and plausible - route map to success for Brandspeak. We were also looking for an agency that seemed really hungry for the work, because we felt they would go further in supporting us. Atomic Digital ticked all the boxes - and their enthusiasm really won us over.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

There were several stages to the project. Firstly, to bring the look and feel of the website up to date. Our site is large, so this was a significant piece of work initially. At the same time, Atomic worked hard to fix all of the technical aspects of the website, including page download speeds - which increased significantly. Next, Atomic optimised all of the pages for SEO and provided a lot of support in helping us identify content that we needed to improve - from an engagement point of view. Finally, Atomic set about developing a number of new PPC campaigns for us, to capitalise on the website improvements and improve our enquiry stream from that channel.

How many people from the vendor's team worked with you, and what were their positions?

We have continual and direct contact with 5 members of the Atomic team, which is impressive. these include designers, SEO and PPC experts. Most impressive of all has been the extent to which Atomic's MD has been hand-on on our account, having managed it on a day to day basis from day one

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since January our website traffic has more than doubled, and our organic traffic bounce rate is now a quarter of what it was. Time on page has also increased from less than 30 seconds to nearly two minutes per visit. The numbers continue to improve!

Describe their project management style, including communication tools and timeliness.

Their overall style is highly collaborative. We have had weekly, online meetings with no less than 3 Atomic consultants present on each call. If and when we have issues or questions, they are handled quickly, often within minutes. they also have an impressive range on online project management tools, all of which they have given us access to, making all of their work highly visible and responsive

What did you find most impressive or unique about this company?

Obviously, the results are the most important thing for us, but so too has been their commitment and enthusiasm. It's clear they are committed and determined to deliver above and beyond expectations.

Are there any areas for improvement or something they could have done differently?

I'd like to see them expand further in to copywriting in the future, to further increase their value to us as the relationship develops further.

Please describe your company and your position there.

I am the owner of The Crown Hawk Green. We are a fresh food, family owned gastro-pub.

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

Our website was 7 years old, outdated and clunky. Our old agency actually managed to delete it and so they had to create a brand new one from scratch including an integrated booking system.

How did you select this vendor and what were the deciding factors?

We searched online and decided as they were relatively local that we would call them. We felt that they consulted with us in a fair and friendly way, and communicated in a simple way with our very non-technical team.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We required a new multi-page site with inviting imagery to sell our services as a pub but also as a new events space. We need plenty of opportunities for people to see that they can book online, and for the site to be integrated into our existing booking system. We were advised to have a customised Wordpress site.

How many people from the vendor's team worked with you, and what were their positions?

We worked with Matt (Co-Owner), Simon (Co-Owner), Amr (Developer), and Timothy (Project Manager).

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We have noticed a marked increase in online bookings and enquiries for the events space. We have had lots of comments from customers saying how inviting the site is now, and how easy it is to navigate and make a booking.

Describe their project management style, including communication tools and timeliness.

We were frequently updated by Timothy, who gave us lots of advice and guidance on design and always made himself available for any queries we had. He responded in a very timely manner which made the process very smooth and painless.

What did you find most impressive or unique about this company?

The professionalism and attention to detail from every aspect of the workmanship to the customer care.

Are there any areas for improvement or something they could have done differently?

No, they delivered everything we needed quickly with no questions asked.

Please describe your company and your position there.

We are a new consulting firm selling our services and lead generation programs to professional bodies

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

We wanted to create a new 'Brand image' with our new website. Atomic grasped and understood 'exactly' what we wanted and advised us 'how to do this. We are fairly unique as we do not have any competition!!! They appreciated all our 'USPs' and their design and ideas were exactly what we wanted.

How did you select Atomic Digital Marketing and what were the deciding factors?

We asked 4 other agencies to make a presentation to us. Atomic came out with 'TOP MARKS'!!! Their presentation to us was supurb.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We gave Atomic our 3-page brief and after many telephone calls asking us lots of interesting questions - they then understood exactly what we wanted to achieve. They really opened our eyes with their unique thought process

How many people from the Atomic Digital Marketing team worked with you, and what were their positions?

The 2 founders - especially Matt and 2 web developers - not forgetting their ''Logo' development team

Can you share any measurable outcomes of the project or general feedback about the deliverables?

It is to early to talk figures - but the feedback we have had from potential clients is 100% positive

Describe their project management style, including communication tools and timeliness.

I spend many hours talking to Matt and lots of constructive emails.

What did you find most impressive or unique about this company?

I like people who work late in the evening and over the weekend. They fulfilled all their takes on or before the due date.

Are there any areas for improvement or something they could have done differently?

none

Please describe your company and your position there.

I am joint owner of a new doggy directory which makes dog businesses visible online so that they can gain new customers and reap the benefits of their company.

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

We needed a brand new membership directory where customers can easily sign up themselves. It needed to be B2C and B2B friendly aswell as our client’s customers will also be using it.

How did you select this vendor and what were the deciding factors?

We have used them for another website in the past. We felt from the first conversation that they were very invested in our vision and as a team, not only helped to develop the site but offered lots of insight as to how to develop the business as a whole

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

As we have already had a directory website built in the past on Wordpress, we agreed to utilise the blueprint from that and edited it to suit the brand.

How many people from the vendor's team worked with you, and what were their positions?

We worked with Simon (Director), Matt (Director), and Jane (Account Manager).

Can you share any measurable outcomes of the project or general feedback about the deliverables?

N/A

Describe their project management style, including communication tools and timeliness.

Ad hoc updates via email

What did you find most impressive or unique about this company?

We felt that their creative input not only to the site itself but how to launch the business and collect the necessary data was absolutely invaluable. They went over and above our expectations.

Are there any areas for improvement or something they could have done differently?

Generally everything was excellent.

Please describe your company and your position there.

I'm the owner of a Body composition and fitness testing lab in central london.

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

Initially I hired Atomic to speed up my website which was grinding. I had built it myself and at its speed was impacting my visitors. After successful launch of this, we reviewed other parts of my digital marketing with which I needed help, including a website redesign, SEO, PPC etc

How did you select this vendor and what were the deciding factors?

Initially they seemed to be the experts in speed optimisation. They were also UK based so I could always get on the phone to someone local.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

First they conducted a review of current assets and issues, and submitted a report on the things which should be priority, with options depending on budget. We then agreed a priority list and started to work on those

How many resources from the vendor's team worked with you, and what were their positions?

I've worked with a couple of people on the team but Matthew and Simon most of all.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Yes my website speed went metaphorically from 0 to 100 overnight. I have had excellent feedback on the new web design, and I've seen an increase in overall traffic. For the completed parts of the project I'm thrilled with the results.

How effective was the workflow between your team and theirs?

Workflow has been very smooth. The guys are quick to respond, and work is scheduled in quickly and efficiently and done with a minimum of fuss.

What did you find most impressive or unique about this company?

The speed with which they respond to requests, and the availability of their key people. They are always at the other end of an email or phone. It's very refreshing.

Are there any areas for improvement or something they could have done differently?

I genuinely don't think so - this is one of the best supplier relationships I think I've had in my time running my business.

Please describe your company and your position there.

I'm the director and co owner of Redline Competitions. We provide online competitions to win modern classic cars, cash, tech, tools and more.

For what projects/services did your company hire Atomic Digital Marketing?

We wanted to outsource the Facebook / instagram advertising of our business and after looking around, Atomic stood out as the company for us. We have also had Atomic optimise our website with outstanding results.

How did you select this vendor and what were the deciding factors?

We looked for highly rated social media marketers in our local area. Atomic were top of the list. After an introductory phone call it became clear they were ideal.

Describe the project in detail and walk through the stages of the project.

Atomic audited our current marketing and identified several areas for improvement which they provided in a detailed report. We provide the images for them to design the creative with and that's all there is to it. They have achieved results and targeting that we never could.

How many resources from the vendor's team worked with you, and what were their positions?

We have worked with 4 members of Atomic. All providing an excellent service. Simon Thomas - Partner & Business Director Matthew Carter - CEO & Founder Jacob Smailes - Head of Digital Marko Yukov - PPC

Can you share any outcomes from the project that demonstrate progress or success?

Our ROAS for our Facebook and Instagram campaigns has averaged around 4-6 with highs of 15 during peak selling time. Previously we had been seeing 0.5-2 with our own marketing.

How effective was the workflow between your team and theirs?

The process of submitting the information is very straight forward. We update a shared google doc and upload to a drop box folder. It's as easy as that.

What did you find most impressive or unique about this company?

We were impressed with the way they really learnt to understand our business. Though it's likely different to any previous business model they have worked with.

Are there any areas for improvement or something they could have done differently?

The google doc we add information too wasn't tailored to suit our business as best it could. We advised them of this and our suggestions were taken on board and the document template amended. Making it easier to provide the correct information.

Please describe your company and your position there.

Handling Concepts is an industry leader in material handling equipment. I'm a marketing executive and wanted to improve the performance of the website.

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

We hired Atomic Digital Marketing for Google Page Speed Optimisation Service with the goal of decreasing our full load time to under 3 seconds and pushing out Google Page Insights score above 85+ for mobile and desktop.

How did you select this vendor and what were the deciding factors?

We search for online site speed optimisers for Wordpress and Atomic Digital Marketing has both Google Ads and high organic ranking. Their website looked professional and very quickly pinpointed the key areas we want to work on. In particular it mention Google Page Speed Insights which is what we were looking to improve.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

I submitted an enquiry to Atomic Marketing and mentioned we wanted to improve our Core Web Vitals. They came back and instantly told us exactly what they could do for us and guarantee certain deliverables which was exactly what we were looking for. They very quickly sent across the invoice and got to work within a day or two of payment. They promised to deliver within 10 working days and completed the work under this.

How many people from the vendor's team worked with you, and what were their positions?

I communicated with Simon Thomas - Partner & Business Director

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our full load time was orginally 7.6 seconds and is now 1.9 seconds. GTMetrix was an F and is now an A. Google Page Speed Insight score for Mobile was 21 and 60 for Desktop these are now 91 for Mobile and 99 for Desktop. We have seen a 59% decrease in Bounce Rate and a 131% increase in session duration since the work was completed. We are very happy with the results and are already seeing the benefits.

Describe their project management style, including communication tools and timeliness.

Project management was only through email but we only needed a few emails back and forth to mange the project. We were told the project would be completed within 10 working days but they actually completed it before. and once they saw you I forwarded the invoice too they message them directly regarding anything payment wise.

What did you find most impressive or unique about this company?

Atomic Digital Marketing guarantees a certain result or your money back. This can be difficult to achieve and shows they have confidence in their skills. This sold the service to my directors immediately.

Are there any areas for improvement or something they could have done differently?

Everything was perfect and handled well. It would have been good to have a mid project update so we'd know if the project was going well.

Please describe your company and your position there.

I am the general manager of The Student Lawyer, a website for law students in the UK.

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

We have recently secured advertising deals with a major company who commented on the fact that the website was very slow, and that it would likely affect our Google rankings. We enlisted the help of Atomic to help speed the site up from the 4+ second load time. Our goal was to make the page load speed as fast as we could get it.

How did you select this vendor and what were the deciding factors?

We have been using Atomic for several years and they are very responsive and cost-effective. Very nice too!

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

The page speed optimization service took less than two weeks to complete and all happened behind the scenes. There was no disruption to the site, they just let me know when it was finished (ahead of schedule I should add!). Very happy!

How many people from the vendor's team worked with you, and what were their positions?

Two.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After the page speed optimization service was complete (ahead of schedule I might add), our new rankings are 100% optimized on Pagespeed Insights and 99% optimized as per GTMetrix. The site loads completely in 0.8 seconds now which is a great improvement from 4 seconds+

Describe their project management style, including communication tools and timeliness.

We communicate via email mainly and they are very fast and responsive. I am pleased with their communication style overall.

What did you find most impressive or unique about this company?

I have the very limited technical knowledge and they always explain things very well so that I understand the issues and what can be done to fix/meet goals.

Are there any areas for improvement or something they could have done differently?

No

Please describe your company and your position there.

I am a retired IT professional who helps manage a local real estate website infrastructure.

For what projects/services did your company hire , and what were your goals?

We noticed that Google was going to start downgrading search results if a website did not measure up to core web vitals, which is a simple way of saying our site needed a fast user experience. Our site ranked a 4 out of 100 using the PageSpeed insight tool.

How did you select this vendor and what were the deciding factors?

We turned to our local web development consultant but they really didn't have the optimization experience so referred us to Atomic. As we highly respected our local dev's recommendation we went with Atomic after some email discussions.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Our team is in the US while Atomic is in the UK so we communicated by email. I outlined what we were looking to achieve via the PageSpeed score and asked a series of technical questions. Atomic wrote up a proposal and work guarantee and was also able to make the project start smoothly due to their own interactive website.

The key deliverable was a minimum 90 PageSpeed score both on mobile and desktop after optimization. As this was a WordPress website, some new plugins were deployed but much of the work was manual optimization of the underlying code via FTP access to the underlying website.

How many people from the vendor's team worked with you, and what were their positions?

My point of contact was a single knowledgeable Atomic partner and business director who was able to translate the requirements to the Atomic development team as well as report back to me.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The new PageSpeed score is 94 on Mobile and 100 on desktop. The site is much, much faster and therefore more user friendly. Our business has a large dependency on our website so this is extremely welcome.

Describe their project management style, including communication tools and timeliness.

While this was a fairly simply project the first thing I noticed was how easily it was to get things started via their website management & payment system. Email was the primary communication tool and I found them very responsive.

What did you find most impressive or unique about this company?

What is impressive and even unique about the company is that they are able to specialize in the kind of website optimization that specifically targets the new Google approach coming May 2021 to website ranking.

Are there any areas for improvement or something they could have done differently?

As this was a short project I never really ran into any areas where I could see improvement might be possible of differently. As a former developer familiar with the development process but now retired, I'm very satisfied with the results.

Please describe your company and your position there.

Future Nail Store is selling a Dip Powder System via webshop, my position is an owner

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

the speed of our website was just above 0 and we needed to spee it up for the oncoming google change that points down the slowly performing websites

How did you select this vendor and what were the deciding factors?

did an online search in site speedup topic, Atomic came up, I told them what I wanted and asked what they could do. I had a good price for the job that was not easy at all

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

I had a time frame from them where the were analysing the site and evaluating the steps need to be taken. When time came they switched the optimisation on and corrected the issues came up.

How many people from the vendor's team worked with you, and what were their positions?

2 of them were in touch with me, as I understood, both of them were owners

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our speed index was 5 on mobiles, after the optimisation it went up over 90 consist

Describe their project management style, including communication tools and timeliness.

Before every action I was advised what to come and what to expect, they explained to me there would be issues due to the nature of the work, what they promised timeline wise the kept.

What did you find most impressive or unique about this company?

I was impressed by their teamwork and way of communication.

Are there any areas for improvement or something they could have done differently?

I can't think of anything