Esfera and Aster (E&A) is a IT solutions company dedicated to giving the shipping industry access to high-quality cost-effective solutions. We established a product design relationship with the E&A team, focused on working together on their digital product offering, ODex. Through designing the UX, UI and the product details, we have concentrated on bringing a better experience to the user.
- Digital Strategy
- Product Re-definition
- UI/UX Design
- Brand Identity Design
One of our favourite engagements focused on defining the core philosophy for their digital product ODex and what it means to their customers. More than 15,000 Businesses use ODex on an everyday basis to get their logistics and shipping done. The task was to remove the friction of approvals and legacy processes, discovering what the brand could deliver to customers through a website or a mobile platform, free from the concern of restraints.
Our vision enabled the E&A team to take people on a journey, from Connecting stakeholders to Managing their workflow, and Collecting Payments, and all from one online platform. Our UX and design direction brought human qualities to digital too, bringing in utilities that responds to the user’s needs, that manages exchanging a multitude of shipping documents. In the challenges of ensuring that payments reach the right beneficiary, at the right time, in the right places.