Digital Design & Digital Campaigns

AGCS is a digital creative and production agency that focuses on building html5 display advertising, Digital out of home and Snapchat AR, SparkAR, TikTok AR and Pinterest Ads. Their creative designers and developers have the expertise to produce and develop advertising campaigns that align with their clients’ marketing strategy. AGCS partner with digital campaign agency Zensert to traffic campaigns across TikTok, Facebook, Instagram, Pinterest and Google.

The team is made up of digital experts, designers, front end developers and project managers.

 
$1,000+
 
$100 - $149 / hr
 
10 - 49
 Founded
2011
Show all +
New York, NY
headquarters
other locations
  • 18-26 Essex Rd
    London, LND N1 8LN
    United Kingdom
  • Oudebrugsteeg 9
    Amsterdam, NH 1012JN
    Netherlands

Portfolio

Key clients: 
PayPal, Volvo, Yamaha, NewsDay, The Student Hotel, Qatar Airways, Universal Pictures, Lingoda, Philips TPVision, & Hurom
The GIFT Game - Universal Pictures Image

The GIFT Game - Universal Pictures

We were presented with a challenge by Universal Home Entertainment Benelux to promote a range of DVD box sets in the most intelligent and engaging way.

Towards the end of each year during Sinterklaas and Christmas, Universal promote several box sets as the ideal gift choice for friends and relatives. We developed an interactive HTML5 Ad which gives suggestions based on a simple game which gives gift suggestions based on

the selection of a user along with social media ads.

The game was a huge success with a 90% play through rate and increased DVD Boxset sales for Universal Home Entertainment!

 

Qatar Airways - 180Kingsday Image

Qatar Airways - 180Kingsday

We work closely with the award winning agency 180Kingsday in Amsterdam, who developed the concept and design for these creatives for Qatar Airways.

The theme for the creatives was FIFA Women’s World Cup in Paris, with two different sets of HTML5 banners targeting different audiences and promoting the destination itself and the football world cup. One of the challenges we faced was to keep the beautiful imagery

as high res as possible within a limited file size, which we achieved with lightweight Greensock animation.


A separate set of HTML5 video banners was also delivered for Google Campaign Manager. All sets were adapted into 5 different languages.

Lingoda - Iris Amsterdam Image

Lingoda - Iris Amsterdam

For this project, we worked closely with Iris Amsterdam, who developed the concept and design for the creatives.

AGCS produced a mix of HTML5 banners and social media assets, including Instagram Stories and in-feed videos.

To ensure the animation would stay under the maximum file size allowed on the HTML5 banners, we used a combination of draw SVG and CSS animation, delivering a

highly effective creative with lightweight code. 
Hurom Benelux - Website and Ads Image

Hurom Benelux - Website and Ads

The high end slow juicer brand Hurom contacted AGCS to support with the full production of their online store in the Benelux region, and the designing of digital creatives for online campaigns.

AGCS supported with web development of the responsive site, design of social media ads, and setting up of online campaigns to drive sales of juicers online.

Yamaha Europe - Dark Side of Japan Image

Yamaha Europe - Dark Side of Japan

AGCS have had the pleasure of working with Yamaha Motor Europe to develop HTML5 banners for GDN and dynamic HTML5 banners for localized campaigns.

For this particular project we promoted the stunning MT series across several banner sizes using clean HTML5 banner code with a combination of greensock animations and dynamic text elements so that the creatives could be easily localised in 19 different languages for 22

different markets.

The HTML5 banners were coded in using minimal lightweight code techniques to keep the file size low and these banners could run across the Google Display Network.
Ocean Clean - Ocean Outdoor Digital Creative Competition Image

Ocean Clean - Ocean Outdoor Digital Creative Competition

AGCS have recently won the Ocean Outdoor Digital Creative Competition with an interactive gaming experience to spread awareness on the importance of reducing single use plastic in the fight against ocean pollution. Passersby are invited to connect via their mobile device to a screen to play an interactive clean-up game to collect discarded plastic from an ocean scene.

The game is coded to be unwinnable, with plastic

quickly piling up until the users hit a “Game over” screen. The aim of the ad is to raise awareness about the dire need to act now to stop the plastic tide.

Reviews

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HTML5 Dynamic Banner Ads for Media Site

"I've known AGCS and the team for many years. They have always done solid work."

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
July - Dec. 2018
Project summary: 

AGCS helped identify the right dynamic banner design for a news media platform. They programmed the banners in HTML5 and supported the set-up in GMP Studio.

The Reviewer
 
201-500 Employees
 
Berlin, Germany
Robin Geier
Senior Display Marketing Manager, SPRING Axel Springer
 
Verified
The Review
Feedback summary: 

AGCS completed the task to satisfaction, working reliably and quickly.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

Axel Springer is leading Digital News Media in Europe. As Senior Manager Display & Programmatic, I am in charge of setting up and running all Paid Display Channels for the Brand BILDplus and WELTplus.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AGCS?

We were using the Google Marketing Platform and were looking for a way to combine our CDP Data with real time Dynamic Ads.

What were your goals for this project?

Setting up HTML5 Dynamic Banners via GMP.

SOLUTION

How did you select this vendor?

I've known AGCS and the team for many years. They have always done solid work and, therefore, I did not hesitate to work with them.

Describe the scope of their work in detail.

They supported us in finding the right Banner Design which was aligned with our Companies CI. They programmed all the Banners and helped us set them up within GMP Studio.

What was the team composition?

We mainly talked to our dedicated Account Manager which was very nice and saved us allot of going back and forth.

RESULTS & FEEDBACK

What did you find most impressive about this company?

Reliable, Fast and very forthcoming

Are there any areas for improvement?

No

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Interactive Game for Media Company

"They always deliver, and are very active and creative."

Quality: 
4.5
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Oct. 2018 - Jan. 2019
Project summary: 

AGCS designed an interactive game to connect with consumers during a particular campaign. They worked on the game's strategy, creative design, media planning, media buying, tracking, and reporting.

The Reviewer
 
10,000+ Employees
 
Amsterdam
Madelon Sweers
Product Manager, Universal Pictures
 
Verified
The Review
Feedback summary: 

The campaign was successful and produced excellent results. The AGCS team are seasoned professionals who always go above and beyond for their customers. 

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

Product Manager @ Universal Pictures

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AGCS?

To create a original, creative and interactive game to interact with our consumers for the Q4 boxset campaign during the gifting period.

What were your goals for this project?

Interaction with our consumers, driving sales, originality.

SOLUTION

How did you select this vendor?

We have great experiences with AGCS. They always deliver, and are very active and creative.

Describe the scope of their work in detail.

They have created the game from a-z. From strategy to creative, from media planning and buying to tracking and reporting.

What was the team composition?

There were 3 people involved for the different aspects of the campaign

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We had great results from the campaign and a fantastic uplift.

How effective was the workflow between your team and theirs?

Very effective, we are a well oiled machine all together

What did you find most impressive about this company?

They are very involved and the effort they put in is 1000%

 

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Dynamic Banner Campaign for Automotive Company

"They have an open, professional way of dealing with advanced projects."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Jan. 2016 - Ongoing
Project summary: 

AGCS uses localized data to produce dynamic web-based campaigns. Their services include coding optimized banners, which contain a preview of the dynamic content.

The Reviewer
 
51-200 Employees
 
Trier, Germany
Bernhard Gründer
Customer Support Manager, Socoto
 
Verified
The Review
Feedback summary: 

After error-free processes, internal stakeholders have been able to widen the scope of their services. AGCS produces clean, speedy code, and they turn around deliverables quickly. They are responsive communicators.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am a customer support manager at Socoto. I manage the display banner production process for a number of top clients.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AGCS?

Socoto hires AGCS to create the dynamic campaigns with localised car dealer information. Their job was to set up and code the creatives so they are able to handle dynamic content.

What were your goals for this project?

Our goals were to create smooth and solid coded banners which are optimized and fast in loading. They should be able to fit in our system so the client can see a preview of his dynamic content inside the banner and in the end create a package so we can publish the campaign online.

SOLUTION

How did you select this vendor?

AGCS were recommended by a partner agency, we have worked with AGCS for over three years.

Describe the project and the services they provided in detail.

AGCS got a storyboard and created the banner packages within a day. The banners were tested in their side and our side and all was approved in one go.

What was the team composition?

We worked with the Project Manager and with the Senior Coder.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

We were able to significantly increase the scope of our services in this area on the basis of problem-free processing.

How was project management arranged and how effective was it?

Because of the speed and cleanness of the code the workflow went very well and smooth. AGCS is always fast in response and serves us very well.

What did you find most impressive about this company?

They have an open, professional way of dealing with advanced projects. They work fast and make sure the implementation is smooth.

Are there any areas for improvement?

No

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Optimizing Marketing Campaigns for Digital Display

“AGCS has a high service level, connecting well as an extension to our internal production team.”

Quality: 
4.5
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Jan. 2017 - Ongoing
Project summary: 

AGCS adapts analog international marketing campaigns to a digital display format. They support the internal production team.

The Reviewer
 
11-50 Employees
 
Amsterdam, Netherlands
Pieter Leendertse
Managing Partner, KesselsKramer
 
Verified
The Review
Feedback summary: 

With a strong instinct for typography design, the AGCS team has proven to be essential. They’re customer-oriented, cost-efficient, and productive, delivering most projects on time.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

KesselsKramer is a communications agency with offices in Amsterdam, London, and Los Angeles. I'm the managing partner.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AGCS?

We hired them to create and roll out several digital extensions of marketing campaigns that we’d originally developed.

What were your goals for this project?

Our goal was to have an optimal adaptation of our campaign approach for online display.

SOLUTION

How did you select this vendor?

We found them through suggestions in our network.

Describe the scope of their work in detail.

AGCS handles significant chunks of online display adaptations as part of the international campaigns we developed. They supported our production team in a professional and (cost) efficient way.

What was the team composition?

They’ve assigned various creative teams and 360 producers.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The work was done on time, with only a few hick-ups within the tight timing plans.

How effective was the workflow between your team and theirs?

Their workflow was very effective. AGCS has a high service level, connecting well as an extension to our internal production team.

What did you find most impressive about this company?

Beyond their level of service, they worked beyond standard office hours when needed and had a sharp eye for typography and design.

Are there any areas for improvement?

No, there’s nothing to improve.

4.5
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Animated Banner Dev for Creative Marketing Firm

"They produced high-quality creative at a fast pace." 

Quality: 
4.5
Schedule: 
3.0
Cost: 
4.5
Willing to refer: 
4.5
The Project
 
Less than $10,000
 
Jan. - Mar. 2019
Project summary: 

AGCS developed, tested, and launched HMTL5 banner sets. They also contributed to technology selection and did AB testing.

The Reviewer
 
51-200 Employees
 
Oxford, UK
Paul Bossward
Senior Account Manager, Torpedo Group Ltd.
 
Verified
The Review
Feedback summary: 

Fast and committed, AGCS delivered on all initial requirements. Though they could’ve streamlined their management system, their high standards of quality and prompt responses were particularly noteworthy.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I’m a senior account manager at Torpedo Group Ltd, a creative marketing firm.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AGCS?

We needed to develop and deploy dynamic HTML5 banner sets.

What were your goals for this project?

We set out to run various AB tests on a robust banner set and optimize it accordingly.

SOLUTION

How did you select this vendor?

Our studio manager found them online.

Describe the project and the services they provided in detail.

First, they gave us strategic recommendations regarding technical solutions. Then, they built the banner set with HTML5 and implemented animations.

What was the team composition?

We worked with an account/project manager and a developer/animator.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Unfortunately, we can’t share specific results our clients saw, but everything AGCS delivered was satisfactory. 

How was project management arranged and how effective was it?

Their dedicated resources were effective and responsive.

What did you find most impressive about this company?

They produced high-quality creative at a fast pace.

Are there any areas for improvement?

There were sometimes too many voices in project management sessions that could have been handled with a short conversation with the developer.

4.5
Overall Score
  • 3.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 4.5 NPS
    Willing to refer