Influencer Engagement Platform

4.8
2 reviews
Made for

Displaying user generated content during events in real time

Not for

Reputation management or competitor monitoring

 
Free trial
 
$0 - $295/mo.
Pricing details

Features

Content creation

Generate buzz for your next campaign! Integrating the most advanced social features, Zoomph microsites and web pages are 100% customized to your vision and brand.

  • Spark brand buzz and media attention
  • Personalize to your business and campaigns
  • Integrate video, discussion boards, and more

Support

  • Phone Support
  • Online Support
  • FAQ

Integration

  • Facebook
  • Twitter 
  • Instagram
  • Google+

Collaboration

Zoomph allows multiple users to act as managers, moderators, designers and analysts under on account. 

Automation

  • Automate the approve/reject process on your search feed
  • Guarantee engagement with pre-written notifications
  • Leverage Zoomph iOS or Android app for mobile moderation

Analytics and Tracking

Using Analytics puts you at the center for your customer community, resulting in more effective campaigns and sales.

  • View audience groups by age, gender, and ethnicity
  • Find their social media channel preferences
  • Compare shifts in demographics across multiple campaigns

Monitoring

Search across multiple channels for relevant audience content.

  • Powerful, automated search
  • Pull in #hashtags, @handles, URLs, and key terms
  • Locate and grow brand ambassadors
  • Sort by content, author, photos, and more

Pricing

Basic info

 
Free trial
 
$0 - $295/mo.
 
Monthly subscription
  • Free Plan
  • Basic Plan - $12.75/ month
  • Pro Plan - $80.75/ month
  • Premium Plan - $250.75/ month
Vendor Pricing

Reviews

4.8
2 reviews
Sort by
 
Client Interview
Jun 16 2015

Zoomph Implementation for Event Production Company

5.0

Features: 
5.0
Ease of use: 
5.0
Support: 
5.0
Willing to refer: 
5.0
See More
the reviewer
 
$10,001 - $100,000/yr. spend
 
Entertainment
 
1-10 Employees
 
Washington, DC
President at JJDJ Entertainment
John Caniford
1
 
Verified
The Review
Recommendations

The client is JJDJ Entertainment, an events production company. They were in need of a social media management platform that would allow them to engage with users on social media during events in order to create displays of people's conversations about the events they were producing. They implemented Zoomph for this purpose. The client is extremely satisfied with their use of Zoomph. The client states that it has allowed them to increase social engagement and social reach during events.

BACKGROUND

Please describe your organization.

Our company is JJDJ Entertainment. We are an event production company. 

What is your role and responsibilities?

I'm the owner and operator of the company.

OPPORTUNITY/CHALLENGE

What was the business challenge your company was facing that incited the need for a social media marketing platform?

We were looking for a new way to reach out to our clients and connect with them during the events that we were working. We had tried various things in the past, but we've never been able to find something that fit perfectly. Zoomph was that missing component. We can reach out and connect with clients instantly. We also have a broader reach of the social media world than we ever thought possible.

SOLUTION

What was your process for selecting Zoomph?

We found them from a Google search. We were looking for something with a hashtag service and came across a couple different ones. Zoomph was the one that reached back to us to see what our needs were. They really gave us that extended hand to try to get our business.

What is your annual spend on the platform?

We started with a free trial and then we signed up for whatever their highest plan was. We fell in love with it. We spend $35,000 to $40,000 annually.

RESULTS & FEEDBACK

Can you share any from your implementation of Zoomph?

The increase in engagement on social media has been insane since we started using Zoomph. For school, dances the hardest thing was reaching students before the event via email. With Zoomph, people can reach out and find out information about the event. We have a lot more interaction at school dances this way.

FEATURES

Were there any software features or tools that really impressed you or by which potential buyers should be aware?

The analytics are really important to us. We can give you a detailed list of who is using the social media and a lot of details about them. For us, with the amount of school dances that we do, the ability to have a moderation of what goes out on the screens is very important. Zoomph allows us to filter the content before it goes out on our displays. We can monitor and filter for innapropriate language. That was a critical thing we were looking for. 

Can you speak to the automation tools available, such as post scheduling or publishing options?

Zoomph has an auto reply set up, so you can send that out to Twitter or Instagram. It allows us to communicate with people who are talking about the events that we are working and let them know that we are using their public social media content on our displays. 

Can you speak to the distribution and integration options available, such as the social media channels available?

We use primarily Instagram and Twitter. We haven't done anything with Facebook, but I know that users can integrate it and use it. It's great.

Have you found it necessary to use any of the software's available tutorials or support resources? Was the support useful and accessible?

Anytime I've had any issues, I've been able to call the Zoomph support team and have them resolve it while I'm on the line with them. They are incredibly fast. They get back to you in minutes.

Are there any areas of the platform that you feel are not intuitive or that you feel could be improved upon?

I really wish there was a way to integrate the Facebook hashtags a bit more. I think that falls more on Facebook's API [application programming interface] than on Zoomph. Other than that, I am extremely ecstatic with Zoomph.

OVERVIEW

We have a few questions and, for each question, we ask you to rate the software on a scale of one to five, with five being the best. What would you give the platform for ease of use and implementation?

Five.

What would you give the platform's features for desired functionality?

Five.

For support, as in responsiveness and resources available?

Five.

For overall usability and satisfaction with the platform?

Five.

How likely are you to recommend the platform to a similar business?

Five. I've been doing that.

5.0
Overall Score
  • 5.0 Features
  • 5.0 Ease of Use
  • 5.0 Support
  • 5.0 Willing to Refer
 
Client Interview
Jun 04 2015

Zoomph Implementation for Salem State University

4.5

Features: 
4.0
Ease of use: 
5.0
Support: 
5.0
Willing to refer: 
5.0
See More
the reviewer
 
$250 - $1,000/yr. spend
 
Education
 
501-1000 Employees
 
Boston, MA
Staff Associate at Salem State University
Stefanie Howlett
1
 
Verified
The Review
Recommendations

The client is Salem State University, a public four-year college in Massachusetts. They were looking for a social media management tool that would allow them to visualize social media activity during events and ceremonies. They used Zoomph for that purpose. The client is very satisfied with their implementation of Zoomph. The client highly recommends Zoomph for allowing them to measure their social media campaigns and reach a large audience through their social channels. 

BACKGROUND

Please describe your organization.

Our organization is Salem State University, a public four-year university in Massachusetts.

What is your role and responsibilities?

I'm a staff associate in the institutional advancement office. I am in charge of website updates and social media strategies for the alumni association. 

OPPORTUNITY/CHALLENGE

What was the business challenge your company was facing that incited the need for a social media marketing platform?

We were looking for a way to visualize our social media activity and engagement during our events. We had been using a different company and weren't satisfied. We wanted to have some visuals up on a screen during commencement for parents, family, and friends who would come into our sport arenas and wait for a couple hours before the events started.

SOLUTION

Did your company have a formal selection process for deciding on a social media management platform? 

I did some research on popular social media management platforms. We looked into many different platforms and implemented a few of them through their free trial periods. We found Zoomph, and it was exactly what we needed.

What is your annual spend on the platform?

We are currently on Zoomph's Premium pricing plan. We're most likely going to downgrade to the free when we don't have events and then upgrade back to Premium when we do have large events. We have to be careful with our spending, so we plan on a month-to-month basis, not yearly.

RESULTS & FEEDBACK

Can you share any success, metrics, or overall results of your content marketing campaign since initial implementation of the platform?

On our first online giving campaign, we asked people to be ambassadors and spread the word about it. This is the first time we've been able to get analytics on the reach we had. We were able to see that more than 200,000 people that were not aware of our campaign became aware of it because of our implementation of Zoomph. Zoomph allowed us to reach more people than we thought possible. We are very happy with the results.

FEATURES

What impressed you the most about Zoomph?

We're very happy with the visuals that Zoomph makes for us. They are very flexible, and we can use them for events.

Can you talk about the collaboration options available, such as multiple users and comments?

We have two users on the account. We like that more than one person can go in and use it. It's not completely reliant on one person. We're happy with it.

What about the automation tools available?

We have not really looked into the automation tools. We've mostly been posting on social media manually.

Which distribution and integration options, such as the available social media channels, have you used?

We've mainly been using Zoomph with Twitter and Instagram. We did a "Giveaway Challenge" and we integrated Facebook onto that as well. I like that we can use it with Instagram. A lot of social media management platforms leave Instagram out. Including pictures from Instagram gives us a lot more content to work with.

Can you speak to the tracking and analytics tools available, such as lead nurturing and conversion rates?

The analytics have been very valuable to us. This month we did an online giveaway challenge, and we were able to measure how many people we reached and how many people engaged with the campaign. We can measure just about any part of our campaign with Zoomph.

Have you found it necessary to use any of the company's available tutorials or support resources? Was the support useful and accessible?

I haven't had to use them. I felt like everything was intuitive. I may have had to ask a question, and their response was immediate. I was thrilled with their customer service.

Are there any areas of the platform that you feel are not intuitive or that you feel could be improved upon?

I think that they could improve their Facebook integration. I would like to be able to pull in public posts from people who talk about us onto our campaigns. Right now, we can only pull in posts if people comment on our Facebook page. I understand that there are privacy issues, but if the posts are public, I would love to be able to use them for our campaigns.

OVERVIEW

We ask you to rate the software on a scale of one to five, with five being the best. What would you give the platform for ease of use and implementation?

Five.

What would you give the platform's features for desired functionality?

Four. It's great, but I think that the Facebook integration could be better.

For support, as in responsiveness and resources available?

Five. The day of commencement, we were having a lot of technical issues on our end. So, I sent emails to their support team, and their response was so quick and helpful. They could not be better.

For overall usability and satisfaction with the platform?

Four and a half.

How likely are you to recommend the platform to a similar business?

Five. We've been happy with it.

4.5
Overall Score
  • 4.0 Features
  • 5.0 Ease of Use
  • 5.0 Support
  • 5.0 Willing to Refer
Screen shots and videos

Introducing Zoomph - A Powerful Second Screen Experience

Zoomph is an Influencer Engagement Platform that collects and ranks the most influential content from Facebook, Twitter & Instagram to create powerful second screen experiences for brands.